Project Sponsorship : Achieving Management Commitment for Project Success

by Englund, Randall L.; Bucero, Alfonso

• ISBN13: 9780787981365
• ISBN10: 0787981362
• Format: Hardcover
• Copyright: 2006-04-28
• Publisher: Jossey-Bass

Summary

Project Sponsorship-which includes case studies, checklists, and action plans-shows how project sponsors and project managers can develop the skills they need to manage successful projects. Randall L. Englund and Alfonso Bucero-experts in the field of project management-have written the definitive guide for educating all stakeholders in the nature of project sponsorship. They describe in detail the responsibilities of the project sponsor, from communications and liaison, selection and training, problem solving, mentoring, and feedback, to the review of project execution. The project sponsor and manager learn how to negotiate effectively with each other and the project team to achieve their commitments.

Author Biography

Randall L. Englund is a successful project management consultant, author (Creating an Environment for Successful Projects, Creating the Project Office), and speaker. He was previously a senior project manager with Hewlett-Packard and a member of its corporate Project Management Initiative. His website is www.englundpmc.com.</p> <p>Alfonso Bucero is an independent consultant and author who resides in Madrid, Spain. He trained sponsors while a project manager for HP Consulting, is a contributing editor to PM Network, and is the author of Project Management: A New Vision (in Spanish). His website is www.abucero.com.

Table of Contents

Preface

The Authors

CHAPTER 1: Project Sponsor Responsibilities *Project Sponsor responsibilities *Challenges *Projects without Sponsorship *Case Study *Sponsor Definition *Project Roles and Responsibilities *Project Sponsor Activities *Tools *Summary

CHAPTER 2: Obtaining Sponsor *Why choose to sponsor a project? *Criteria *Selling Sponsorship *What will the Sponsor get in return? *Negotiation *Informing *1:1 Relationship Discussion *Criteria Chart *Summary

CHAPTER 3: Sustaining Sponsorship *Challenges to address *Proactive sponsorship *Project reviews *Checklist *Moving forward through sponsorship *Summary

CHAPTER 4: Client Sponsor Relationship *Creating and maintaining the Relationship *Client expectations *Sustaining Supplier/Client Relationships *Relationship Matrix *Gaining Credibility *Example *Summary

CHAPTER 5: Planning and Executing Steering Committees *Staffing *Organizing *Act as a team *Taking action on findings *Demonstrate desired behaviors *Tools with examples *Planning and executing Steering Committee checklist *Summary

CHAPTER 6: Sponsorship and Culture Evaluation *Corporate cultures *Critical roles *Financial responsibilities *Owner versus Sponsor Roles *Client Feedback “Radar Chart” *Survey *Assessment tool *Instructions *Scoring *Summary

CHAPTER 7: Sponsorship Execution Feedback *Vision understood/implemented *Structured feedback to the customer sponsor *Review sponsorship execution *Questionnaire (about the sponsor) *Questionnaire (about the PM) *Point of view of upper managers in organizations *Contribution *Summary

CHAPTER 8: Sponsorship Development *Positioning *Real case study *Clues *Recommendations *Selling process *Approval process *Action Plan

CHAPTER 9: Sponsor Mentoring *What is and what is not mentoring *What is a mentor *The mentor role *Things that are not helpful *Facilitate discussion *Difficulties and suggestions *Critical success factors *The process *How to continue *Case Study – Speaking Truth to Power *Summary

CHAPTER 10: Knowledge Management *Project reviews *Prepare a Political Plan *Conceptual Base *Views of Politics *Assessing the Political Environment *Mapping Behavior *Authentic Leadership in Action *Summary *Concluding Thoughts *Mindmap *Sample Political Plan

REFERENCES

INDEX