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9780814741979

Propaganda

by
  • ISBN13:

    9780814741979

  • ISBN10:

    0814741975

  • Format: Paperback
  • Copyright: 1995-01-01
  • Publisher: New York University Press

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Summary

This volume traces the origins, ethos, and workings of modern propaganda, which now permeates all institutions in our society. Scholars such as C. Wright Mills, Walter Lippmann, and Hans Speier here explore the social and institutional groundwork of modern propaganda. The book then examines the axial age of propaganda, from the Great War through the Cold War, focusing on key propaganda organizations, such as the Committee on Public Information, the Nazi propaganda machine, and the group of Hollywood directors that produced propaganda films for the armed services during the Second World War. This section also details the wizardry of the master Nazi propagandist, Joseph Goebbels. Finally, the volume examines the ubiquity of propaganda in contemporary society, focusing on bureaucratic propaganda, advertising, public relations, and politics and language.

Table of Contents

Series Preface
Introductionp. 1
Propagandap. 13
The Rise of Public Opinionp. 26
The Phantom Publicp. 47
Towards a Sociology of Expertnessp. 54
The Mass Societyp. 74
The Machinery of Propagandap. 105
America's First Propaganda Ministry: The Committee on Public Information During the Great Warp. 137
The State and Propagandap. 174
Goebbels' Principles of Propagandap. 190
How to Detect Propagandap. 217
Theater of War: American Propaganda Films During the Second World Warp. 225
Mass Persuasion: A Technical Problem and a Moral Dilemmap. 260
The Cold War System of Emotion Management: Mobilizing the Home Front for the Third World Warp. 275
Bureaucratic Propaganda: The Case of Battle Efficiency Reportsp. 299
Making Products Heroes: Work in Advertising Agenciesp. 329
The Magic Lantern: The World of Public Relationsp. 351
The Persuasive Function of Slogansp. 400
Politics and the English Languagep. 423
Acknowledgementsp. 438
Notes on the Contributorsp. 440
Indexp. 442
Table of Contents provided by Blackwell. All Rights Reserved.

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