Public Speaking : Strategies for Success

by Zarefsky, David

• ISBN13: 9780205504053
• ISBN10: 0205504051
• Edition: 5th
• Format: Package
• Copyright: 2008-01-01
• Publisher: Allyn & Bacon

Summary

Public Speaking: Strategies for Successproposes that at all stages of the public speaking process, people should learn how to develop and apply strategies to speaking situations they encounter throughout their lives. David Zarefsky, one of today's leading scholars in speech communication, encourages the reader to think through and about the public speaking process. Zarefsky urges the reader to consider the diversity of audiences, occasions, and speakers and to choose a specific purpose, a relevant topic, and the appropriate material to make their speeches successful.

Table of Contents

Foundations of Public Speaking

Welcome to Public Speaking Why Study Public Speaking?

Public Speaking and Communication

The Public Forum

The Rhetorical Situation Determinants of the Rhetorical Situation

The Quest for Quality Ethics: Respect for Audience, Topic and Occasion

Your First Speech Goals and Strategies for Your

First Speech Strategies for Organizing

Your Speech Beginning Assignments Practicing the Speech

Presenting the Speech Summary

Listening Critically

Are You Really Listening?

Strategies for Careful Listening Listening Critically

Evaluating Speeches Critically

Analyzing Your Audience Checking

Audience Demographics Respecting Audience

Cultures Understanding Audience Psychology Strategies for Analyzing the Audience

Analyzing Your Own Ethos

Invention and Development of the Speech

Choosing Your Topic What Makes a Good Topic?

How to Choose a Good Topic

Developing a Strategic Plan Developing the Purpose Statement and the Thesis Statement Analyzing the Thesis Statement

Researching Your Topic Strategic Perspectives on Research

Types of Supporting Material Finding Supporting Material from People Finding

Supporting Material in Print Finding Supporting Material Electronically

Reasoning with Your Audience Proof, Support and Reasoning

Strategies for Reasoning through Example Strategies for Reasoning through Analogy

Strategies for Reasoning through Signs Strategies for Reasoning through Cause

Strategies for Reasoning through Testimony Strategies for Reasoning through Narrative

Avoiding Errors in Reasoning Reasoning in Public Speaking

Arrangement of the Speech

Organizing the Speech: The Body Why is Organization Important?

Selecting the Main Ideas Arranging the Main Ideas

Selecting and Arranging Supporting Materials

Organizing the Speech: Introductions

Conclusions, and Transitions Introductions

Beginning the Speech Conclusions: Ending the Speech T

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