Qualitative Methods in Management Research

by Evert Gummesson

• ISBN13: 9780761920144
• ISBN10: 0761920145
• eBook ISBN(s): 9781452251899
• Edition: 2nd
• Format: Paperback
• Copyright: 1999-11-10
• Publisher: Sage Publications, Inc
• More Book Details

Summary

In the Second Edition of this bestselling book Evert Gummesson presents a fresh approach to case study research. Stressing the need for involved rather than detached researchers, Gummesson links quality assessment of case study research to current total quality management thinking and proposes the concept of management action science - where the researcher is both actor and student - as the most advanced and rewarding approach to research. The book is written in an easy-to-read personal style and is laden with examples from academic research, real-world practice and management consultancy.

Table of Contents

List of Figures and Tables	vii
Foreword	ix
John Van Maanen
Preface	xi
Qualitative Research in Management	1	(24)
Achieving Access to Management Reality	25	(32)
Taking Off and Landing: The Route From Preunderstanding to Understanding	57	(26)
Case Study Research	83	(74)
Quality of Academic Research and Management Consultancy	157	(50)
A Management Action Science Paradigm	207	(18)
References	225	(14)
Index	239	(10)
About the Author	249