Research Methods in Anthropology : Qualitative and Quantitative Approaches

by Bernard, H. Russell

• ISBN13: 9780759108691
• ISBN10: 0759108692
• Edition: 4th
• Format: Paperback
• Copyright: 2005-12-30
• Publisher: Rowman & Littlefield Pub Inc

Summary

Research Methods in Anthropology is the standard textbook for methods classes in anthropology. Written in Russ Bernards unmistakable conversational style, his guide has launched tens of thousands of students into the fieldwork enterprise with a combination of rigorous methodology, wry humor, and commonsense advice. The author has thoroughly updated this new fourth edition. Whether you are coming from a scientific, interpretive, or applied anthropological tradition, you will learn field methods from the best guide in both qualitative and quantitative methods. Visit our website for sample chapters!

Author Biography

H. Russell Bernard is professor of anthropology at the University of Florida

Table of Contents

Preface	vii
Anthropology and the Social Sciences	1	(27)
The Foundations of Social Research	28	(41)
Preparing for Research	69	(27)
The Literature Search	96	(13)
Research Design: Experiments and Experimental Thinking	109	(37)
Sampling	146	(23)
Sampling Theory	169	(17)
Nonprobability Sampling and Choosing Informants	186	(24)
Interviewing: Unstructured and Semistructured	210	(41)
Structured Interviewing I: Questionnaires	251	(48)
Structured Interviewing II: Cultural Domain Analysis	299	(19)
Scales and Scaling	318	(24)
Participant Observation	342	(45)
Field Notes: How to Take Them, Code Them, Manage Them	387	(26)
Direct and Indirect Observation	413	(38)
Introduction to Qualitative and Quantitative Analysis	451	(12)
Qualitative Data Analysis I: Text Analysis	463	(59)
Qualitative Data Analysis II: Models and Matrices	522	(27)
Univariate Analysis	549	(45)
Bivariate Analysis: Testing Relations	594	(55)
Multivariate Analysis	649	(48)
Appendix A: Table of Random Numbers	697	(3)
Appendix B: Table of Areas under a Normal Curve	700	(3)
Appendix C: Student's t Distribution	703	(1)
Appendix D: Chi-Square Distribution Table	704	(2)
Appendix E: F Tables for the .05 and .01 Levels of Significance	706	(4)
Appendix F: Resources for Fieldworkers	710	(1)
References	711	(60)
Subject Index	771	(20)
Author Index	791	(12)
About the Author	803