The Sage Handbook of Media Studies

by John D. H. Downing

• ISBN13: 9780761921691
• ISBN10: 0761921699
• Format: Hardcover
• Copyright: 2004-09-08
• Publisher: Sage Publications, Inc

Summary

The SAGE Handbook of Media Studies examines the theories, practices, and future of this fast-growing field. Editor John Downing and associate editors Denis McQuail, Philip Schlesinger, and Ellen Wartella have brought together a team of international contributors to provide a varied critical analysis of this intensely interesting field of study. The Handbook offers a comprehensive review within five interconnected areas: humanistic and social scientific approaches; global and comparative perspectives; the relation of media to economy and power; media users; and elements in the media mosaic ranging from popular music to digital technologies, from media ethics to advertising, and from Hollywood and Bollywood to alternative media.

Table of Contents

Introduction

Prolegomena

Communication Ethics

Alternative Media for Social Change

International Communication

Comparing Media: the USA, UK and Iran

Technology

Digital Media

Audiences, Users and Effects

Audiences and Readership Research Approaches: A Survey

20th Century Media Effects Research

Psychology of Media Use

Television Audiences

European Feminism, Media Studies and Cultural Studies

East Asian Modernities and the Formation of Media and Cultural Studies

Economy and Power

Media Economics

The Political Economy of Communications

Government, the State, and Media

Media, Public Opinion, and Political Action

Media and the Reinvention of the Nation

News Production

Specific Areas of Media Research

Narrative and Genre

Media and Music Cultures

Advertising

Broadcasting, Cable and Satellites

Hollywood

Bollywood

Media, Violence and Sex

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