Science Communication in Theory and Practice

by Stocklmayer, S. M.; Gore, M. M.; Bryant, C. R.

• ISBN13: 9781402001314
• ISBN10: 1402001312
• Format: Paperback
• Copyright: 2002-04-01
• Publisher: Springer Nature

Summary

This book provides an overview of the theory and practice of science communication. It covers the whole area and illustrates it by looking at the experience of research workers in science communication and those whose task is to put science communication into practice. It deals with modes of informal communication such as science centres, television programs, and journalism and the research that informs practitioners about the effectiveness of their programs. It aims to meet the needs of those studying science communication as well as the increasing numbers of people who are employed in science centres and museums but have no formal training in this field. It is envisaged that the book will form a readily accessible source of expertise for communicators.

Table of Contents

Foreword

Acknowledgement

Introduction and Overview

Towards a Theoretical Basis for Science Communication

The Background to Effective Science Communication with the Public

Science Communication with the Public: A Cross-Cultural Event

More than Story-Telling-Reflecting on Popular Science

Topical Perspective and the Rhetorical Grounds of Practical Reason in Arguments About Science

Postmodern Science: The Decline or Liberation of Science?

The Experimental Approach to Science Communication

Conversations in a Landscape of Science and Magic: Thinking about Science Communication

Communicating Science Through Interactive Science Centres: A Research Perspective

Towards a Unified Model of Education and Entertainment in Science and Technology Centres

Reaching the Public - Communicating the Vision

Science Communication and the Media

Science Journalism: the Inside Story

Presenting a Radio Science Program: Engaging the Public Interest

Science Communication via Television and the World Wide Web

Science Communication in Practice: Case Histories

New Visions for Associations for the Advancement of Science: A Case Study

Edinburgh International Science Festival

The Questacon Story

The Anatomy of a Science Circus

Learning by Building (Destroying and Tinkering, Too): A Powerful Science Communication Tool

Epilogue: Reflections of an Eminent Scientist

Learning Science Communication on the Job

Notes on Contributors

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