The Science of Fear How the Culture of Fear Manipulates Your Brain

  • ISBN13:


  • ISBN10:


  • Edition: Reprint
  • Format: Paperback
  • Copyright: 2009-06-24
  • Publisher: Plume

Note: Supplemental materials are not guaranteed with Rental or Used book purchases.

Purchase Benefits

  • Free Shipping On Orders Over $35!
    Your order must be $35 or more to qualify for free economy shipping. Bulk sales, PO's, Marketplace items, eBooks and apparel do not qualify for this offer.
  • Get Rewarded for Ordering Your Textbooks! Enroll Now
  • We Buy This Book Back!
    In-Store Credit: $0.26
    Check/Direct Deposit: $0.25
List Price: $17.00 Save up to $4.25
  • Rent Book $12.75
    Add to Cart Free Shipping


Supplemental Materials

What is included with this book?

  • The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
  • The Rental copy of this book is not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.


From terror attacks to the war on terror, real estate bubbles to the price of oil, sexual predators to poisoned food from China, our list of fears is ever-growing. And yet, we are the safest and healthiest humans in history. Irrational fear seems to be taking over, often with tragic results. For example, in the months after 9/11, when people decided to drive instead of flyabelieving they were avoiding riskaroad deaths rose by more than 1,500. In this fascinating, lucid, and thoroughly entertaining examination of how humans process risk, journalist Dan Gardner had the exclusive cooperation of Paul Slovic, the world renowned risk-science pioneer, as he reveals how our hunter gatherer brains struggle to make sense of a world utterly unlike the one that made them. Filled with illuminating real world examples, interviews with experts, and fast-paced, lean storytelling, "The Science of Fear" shows why it is truer than ever that the worst thing we have to fear is fear itself.

Author Biography

Daniel Gardner is a columnist and senior writer for The Ottawa Citizen. He has received numerous awards for his writing, including Amnesty International-'s Media Award and the Michener Award.

Table of Contents

Prologue: 1, 595p. 1
Prehistoric Refugeep. 5
Of Two Mindsp. 18
The Death of Homo economicusp. 32
The Emotional Brainp. 59
A Story About Numbersp. 87
The Herd Senses Dangerp. 102
Fear Inc.p. 125
All the Fear That's Fit to Printp. 155
Crime and Perceptionp. 182
The Chemistry of Fearp. 218
Terrified of Terrorismp. 246
There's Never Been a Better Time to Be Alivep. 289
Afterwordp. 305
Notesp. 317
Bibliographyp. 337
Acknowledgmentsp. 341
Indexp. 343
Table of Contents provided by Ingram. All Rights Reserved.

Rewards Program

Write a Review