What is included with this book?
Jagdish N. Sheth is the Charles H. Kellstadt Professor of Marketing at the Goizueta Business School of Emory University. He was a prominent member of the core team during the initial years of the Indian Institute of Management Calcutta, the first Indian Institute of Management. David M. Gardner is the author of Marketing Theory: Evolution and Evaluation published by Wiley.
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NONINTERACTIVE-ECONOMIC SCHOOLS OF MARKETING. | |||
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INTERACTIVE-ECONOMIC SCHOOLS OF MARKETING. | |||
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NONINTERACTIVE-NONECONOMIC SCHOOLS OF MARKETING. | |||
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INTERACTIVE-NONECONOMIC SCHOOLS OF MARKETING. | |||
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WHAT WE HAVE LEARNED. | |||
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REFERENCES. |
The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.