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9781422183175

Oracles

by
  • ISBN13:

    9781422183175

  • ISBN10:

    1422183173

  • Format: Hardcover
  • Copyright: 2012-06-05
  • Publisher: Harvard Business School Pr

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Summary

From the selection of the new lead in a Broadway musical, to forecasting Congressional elections, to the delivery delay of the Boeing 787 Dreamliner, prediction markets have solved a fascinating range of problems by aggregating the so-called wisdom of crowds. For many companies prediction markets have remained an interesting curiosity. But operating under-the-radar, a number of innovative companies--General Electric and Google, Motorola and Microsoft, HP and Eli Lilly, plus the Central Intelligence Agency--have tapped employee insights and used markets to make better decisions, and to allow employees to become visionaries. In Oracles, Don Thompson explains how these organizations use prediction markets to change how business gets done. The successes and failures of these companies, along with the roadblocks they face and overcome, provide a roadmap for leaders brave enough to test their expertise against the collective wisdom of their employees and the market--to the betterment of the bottom line.

Table of Contents

Predictions from Markets
The Mutual Fun Marketp. 3
What Are These Prediction Markets?p. 13
Sports and Movie Marketsp. 27
Election Marketsp. 43
Estimation Marketsp. 55
What Can Prediction Markets Replace?p. 67
What Can Business Markets Do?
Googlep. 83
Best Buyp. 97
The Technology Evangelistp. 109
Boardroom Marketsp. 117
Where Can Markets Take Us?
Way-Outside-the-Box Marketsp. 133
Casting Calls and Epidemiology
Further Outside the Boxp. 143
Terrorism Markets
Government Marketsp. 157
Long-Term Marketsp. 167
Making Markets Work
When No One Wants to Knowp. 179
More Red Flags Than Beijingp. 191
Finding the Scorpionp. 197
Becoming an Oraclep. 207
Postscript and Acknowledgmentsp. 217
The Legal Conundrum Facing US Prediction Marketsp. 223
Checklist for Starting a Prediction Marketp. 229
Prediction Market Softwarep. 233
Prediction Market Sites Worth Followingp. 237
Further Readingp. 241
Indexp. 249
About the Authorp. 263
Table of Contents provided by Ingram. All Rights Reserved.

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