What is included with this book?
Richard Hall is the author of Brilliant Presentation, Brilliant Marketing, and Brilliant Business Creativity. He spent his early career as a marketer at Reckitt’s, RHM, and Corgi Toys before moving into senior roles in the world of advertising. Richard now runs his own consultancy and chairs Showcase Communications, Shaftesbury Young People, and the Friends of St. Nicholas.
Foreword v
Introduction: How to find your own “WOW” factor (and then how to develop it) vii
Chapter 1: Look in the mirror. That’s the real you...say hello and be amazed 1
Chapter 2: To be told “you really look as though you know where you are going” is high praise 19
Chapter 3: Become a powerful learning machine 33
Chapter 4: Rediscover the lost art of listening 47
Chapter 5: I love pineapples: the state of enthusiasm that beats the blues 61
Chapter 6: Help your boss and they will help you and your career 77
Chapter 7: Individuals contribute, but it’s teams that win 89
Chapter 8: “Are you being served?” Why responsiveness is so important 105
Chapter 9: The power to attract 119
Chapter 10: Be a thinker and a doer and a magician 137
Conclusion: A master class in accelerating your career 153
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