Seeing What's Next : Using the Theories of Innovation to Predict Industry Change

by Christensen, Clayton M.

• ISBN13: 9781591391852
• ISBN10: 1591391857
• Format: Hardcover
• Copyright: 2004-05-01
• Publisher: Harvard Business School Pr

Summary

When a disruptive innovation is launched, it changes the entire industry and every firm operating within in This book argues that it is possible to predict which companies will win and which will lose in a specific situation-and provides a practical framework for doing so.Most books on innovation-including Christensen's previous two books-approached innovation from the inside-out, showing firms how they can create innovations inside their own companies. This book is written from an "outside-in" perspective, showing how executives, investors, and analysts can assess the impact of a new innovation on the firms they have a vested interest in.

Author Biography

Clayton M. Christensen is the Robert and Jane Cizik Professor of Business Administration at Harvard Business School, with a joint appointment in Technology and Operations Management and General Management.

Table of Contents

In Gratitude	vii
Introduction	xiii
Part I: How to Use Theory to Analyze
The Signals of Change	3	(26)
Where Are the Opportunities?
Competitive Battles	29	(24)
How to Size Up Competitors
Strategic Choices	53	(20)
Identifying Which Choices Matter
How Nonmarket Factors Affect Innovation	73	(26)
Part II: Illustrations of Theory-Based Analysis
Disruptive Diplomas	99	(30)
The Future of Education
Disruption Spreads Its Wings	129	(26)
The Future of Aviation
Whither Moore's Law?	155	(24)
The Future of Semiconductors
Healing the 800-Pound Gorilla	179	(28)
The Future of Health Care
Innovation Overseas	207	(20)
Using Theory to Assess Corporate and Country Strategies
Breaking the Wire	227	(40)
The Future of Telecommunications
Conclusion: What's Next?	267	(8)
Appendix: Summary of Key Concepts	275	(16)
Glossary	291	(6)
Index	297	(14)
About the Authors	311