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9780195067545

The Silverlake Project Transformation at IBM

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  • ISBN13:

    9780195067545

  • ISBN10:

    0195067541

  • Format: Hardcover
  • Copyright: 1992-04-02
  • Publisher: Oxford University Press
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List Price: $32.00

Summary

This powerful narrative, as told by Patrick Houston, former Business Week writer, gives the inside story of one of the most successful computers in IBM history. For anyone curious about skunk works, product development, organizational transformation, the computer industry, or IBM, The Silverlake Project will be revealing. Book jacket.

Author Biography


About the Authors:
Roy A. Bauer is Manager of Market Driven Quality, Emilio Collar is Program Director of Quality, and Victor Tang is Director of Market Analysis, all at IBM. Jerry Wind is a professor at the University of Pennsylvania's prestigious Wharton School. Patrick Houston is a former writer for Business Week.

Table of Contents

Corporate Transformation in a Cornfield
3(11)
Leadership and Vision
14(23)
Putting People in Place
37(21)
Getting To Know Our Customers
58(23)
Allocating Resources by Setting Priorities
81(15)
Breaking the Time Barrier
96(17)
Forging Outside Partnerships
113(22)
Empowering People
135(22)
Reinventing the Launch
157(22)
Winning the Baldrige
179(24)
Selected Reading 203(12)
Index 215

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

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