John A. Tracy (Boulder, Colorado) is Professor of Accounting, Emeritus, at the University of Colorado in Boulder. Before his 35-year tenure at Boulder, he was on the business faculty 4 years at the University of California at Berkeley. He served as staff accountant at Ernst & Young and is the author of several books on accounting and finance, including Accounting For Dummies, Accounting Workbook For Dummies, The Fast Forward MBA in Finance, How to Read a Financial Report, and coauthor with his son, Tage, of How to Manage Profit and Cash Flow. Dr. Tracy received his B.S.C. degree from Creighton University and earned his MBA and PhD degrees from the University of Wisconsin. He is a CPA (inactive) in Colorado.
| Introduction | |
| Improving Your Profit, Cash Flow, and Solvency | |
| Managing Your Small Business Finances | |
| Understanding Your P&L and Profit Performance | |
| Getting Up to Speed on Cash Flow from Profit | |
| Keeping Your Business Solvent | |
| Using Tools of the Trade | |
| Protecting the Family Jewels | |
| Scrutinizing Your Costs | |
| Practical Budgeting Techniques for Your Business | |
| Making Decisions with a Profit Model | |
| Dealing with Small Business Financial Issues | |
| Jumping Through Tax Hoops | |
| Raising Capital for Your Business | |
| Diagnosing Your Financial Condition | |
| Looking at Service and Manufacturing Businesses | |
| When You Sell Services | |
| When You Make the Products You Sell | |
| Reaching the End of the Line | |
| Putting a Market Value on Your Business and Selling | |
| Hanging Up the Spikes and Terminating Your Business | |
| The Part of Tens | |
| Ten Management Rules for Small Business Survival | |
| Ten Hard-Core Financial Tools and Tactics | |
| Appendix: About the CD | |
| Index | |
| Table of Contents provided by Publisher. All Rights Reserved. |
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