- Written by a company with an internationally-recognized reputation in wayfinding, this book contains a number of innovative methodologies that have proven to be successful in practice
- Using visual information graphics, this book speaks to designers in their native language
- Not only does this book fill a gap in educational resources devoted to this relatively new field, but the accessible and interactive formats mean readers will be able to apply the theory to their own real-world projects
Exemplified by Spaceagency's own methodology as a leading practitioner in the field, this guidebook helps other design professionals understand how to structure their wayfinding projects, and introduces wayfinding as a potential career path for design students. Engaging "visually-minded people" on their own terms, the book has a bright, playful character and contains a number of instructive information graphics to explain the wayfinding design process, including a unique navigational system for the book itself. This quirky and interactive book brings this field of design to a wider audience.