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| Preface | p. ix |
| The Art of the Interview | p. 1 |
| The Art of Observation | p. 9 |
| Page One, Paragraph One-- Story Leads: Types and Techniques | p. 19 |
| Quick 'N' Dirty Guide to Sports Leads | p. 68 |
| Outlining and Transitions | p. 75 |
| Two Types of Article Structures: The Inverted Pyramid and the Diamond Structure | p. 79 |
| Other Structures | p. 108 |
| Techniques for Effective Endings | p. 115 |
| Guidelines for Writing About Women | p. 121 |
| Writing Advance Stories | p. 125 |
| Developing a Sports Feature from a Sports News Event | p. 133 |
| Writing the Investigative Sports Article | p. 137 |
| Writing Editorials, Opinion Articles, and Columns | p. 146 |
| Seven Common Stylistic Errors Sports Writers Should Avoid | p. 167 |
| Endnote: """"Football Minus Frills- and Drills"""" | p. 172 |
| Glossary of Newspaper and Magazine Terms | p. 175 |
| Glossary of Sports Terms | p. 180 |
| Selected Readings | p. 238 |
| References | p. 239 |
| Name/Title Index | p. 247 |
| Subject Index | p. 255 |
| Table of Contents provided by Publisher. All Rights Reserved. |
