Steve Parks is also the author of How To Be An Entrepreneur; The Small Business Handbook; and How To Fund Your Business. He recently set up an exciting and groundbreaking new business and is a veteran entrepreneur with vast experience. He began his career as a journalist and presenter for BBC Radio.
Introduction
Week 1:The Beginning
Week 2: The Future
Week 3: Where Are You Now?
Week 4: Start Learning
Week 5: The Founders
Week 6: The Idea
Week 7: Idea to Opportunity
Week 8: Testing and Refining the Opportunity
Week 9: Pitching your Opportunity
Week 10: Customers
Week 11: Competitors
Week 12: Branding
Week 13: Sales
Week 14: Premises and Equipment
Week 15: People and Technology
Week 16: Suppliers
Week 17: Planning for Problems
Week 18: Profit Forecast
Week 19: Cash Flow Forecast
Week 20: The Business Plan
Week 21: Banks and Advisers
Week 22: Start Selling
Week 23: Pitching for Funding
Week 24: The Big Leap
Week 25: Making it Official
Week 26: Launch!
Epilogue
Acknowledgements
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