Starting an eBay^® Business For Dummies^®, 3rd Edition

by Marsha Collier (Los Angeles, CA, Author )

• ISBN13: 9780470149249
• ISBN10: 0470149248
• Edition: 3rd
• Format: Paperback
• Copyright: 2007-09-01
• Publisher: For Dummies

Summary

eBay is the world's marketplace! If you're ready to turn your hobby into an online business, Marsha Collier knows exactly how to help. Packed with proven techniques for boosting your business, Starting an eBay Business For Dummies, 3rd Edition includes the steps to success that you'll want to know.More than a million people are earning regular income on eBay. Those who are earning the most know how to set up a business, find and manage inventory, use auction management software to best advantage, get freebies on shipping, and run their businesses professionally. Marsha Collier was one of the first, and she shares all the secrets she's learned. In this fun and easy guide to getting your online business off and running, you'll discover how to: Attract more bidders to your auctions Set up a professional business Find out what sells and what doesn't Increase bidder confidence with strong listings Price your items to sell Reduce your costs by shipping more efficiently Work with a PayPal account and collect your money Understand legal issues such as taxes and licenses Keep appropriate records Improve your image with outstanding customer service Marsha Collier has been so successful with her home-based business that she educated her daughter on the profits and today is one of the stars of the eBay community. Along with plenty of solid information and time-and-money-saving tips, she'll give you the confidence you need to become an eBay entrepreneur.

Author Biography

With over a million copies of her books in print, Marsha Collier is the top-selling eBay author. She also teaches at eBay University events and is an eBay PowerSeller.

Table of Contents

Introduction

Launching Your Business on eBay

The Finer Points of eBay Selling

Cool eBay Tools

Safe Selling Equals Profitable Sales

Expanding Sales with an eBay Store

Setting Up Shop

Finding Merchandise to Up Your Profits

Pricing Your Items to Sell

Establishing a Base of Operations: Your Web Site

Business Is Business - Time to Get Serious

Software Built for Online Auctions

Dollars and Sense: Budgeting and Marketing Your Sales

Setting Up Listings That Sell

Providing Excellent Customer Service

Working Your PayPal Account and Collecting Your Money

Shipping Your Items: Sending Them Fast and Saving Money

Your eBay Back Office

Getting Legal: Understanding Taxes and Licenses

Savvy Record Keeping - Keeping the Tax Man at Bay

Building an eBay Back Office

The Part of Tens

Ten (or So) Sellers Who've Made the Jump from Hobby to Profits

Ten Other Places to Move Your Merchandise

Appendixes

Glossary

The Hows and Whys of a Home Network

Index

Table of Contents provided by Publisher. All Rights Reserved.