Strategic Management Concepts

by Carpenter, Mason; Sanders, Gerry

• ISBN13: 9780132341400
• ISBN10: 0132341409
• Edition: 2nd
• Format: Paperback
• Copyright: 2007-12-28
• Publisher: Pearson

Summary

Strategy Diamond:The strategy diamond outlines five key elements necessary for creating a complete strategy:arenas, vehicles, differentiators, staging, and economic logic. The Strategy Diamond gives students a concrete model for considering all aspects of a strategy in order to create and implement a complete strategy. Thearenas and stagingelements deal specifically with the dynamic aspect of strategy. How Would You Do That" exercises-There are two of these robust exercises in each chapter, immersing students in the implementation challenges real companies face. The exercises allow implementation to remain in the forefront of the studentrs"s minds even in the formulation chapters.

Table of Contents

Strategy and Strategic Leadership in Dynamic Times
Introducing Strategic Management	p. 2
Leading Strategically Through Effective Vision and Mission	p. 26
The Internal and External Environment of Strategy
Examining the Internal Environment: Resources, Capabilities, and Activities	p. 60
Exploring the External Environment: Macro and Industry Dynamics	p. 86
Business, Corporate, and Global Strategies
Creating Business Strategies	p. 122
Crafting Business Strategy for Dynamic Contexts	p. 150
Developing Corporate Strategy	p. 184
Looking at International Strategies	p. 212
Strategy Vehicles for New Directions
Understanding Alliances and Cooperative Strategies	p. 246
Studying Mergers and Acquisitions	p. 274
Implementation, New Ventures, and Governance in Dynamic Contexts
Employing Strategy Implementation Levers	p. 302
Considering New Ventures and Corporate Renewal	p. 336
Corporate Governance in the Twenty-First Century	p. 366
Case Studies: Pulling it All Together
Kmart-Fall of a Retailing Giant	p. 402
Charlotte Beers at Ogilvy & Mather Worldwide (A)	p. 412
Trilogy Farm (A)	p. 426
The Formula One Constructors	p. 433
Prince Edward Island Preserve Co.	p. 443
Carrefour vs.Wal-Mart: The Battle for Global Retail Dominance	p. 454
The Chinese Fireworks Industry	p. 476
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