Strategic Management in the Knowledge Economy

by Marius Leibold; Gilbert J. B. Probst; Michael Gibbert

• ISBN13: 9783895781681
• ISBN10: 3895781681
• Format: Hardcover
• Copyright: 2002-01-01
• Publisher: WILEY

Summary

Strategic Management may be classified as the managerial science of how to lead and enable business organizations to achieve its stakeholders' objectives in a rapidly changing competitive and collaborative environment. With new strategic management requirements, new business management models arise, based on knowledge, networking and innovation. Designed both for advanced students and business managers, this book presents a unique selection of the most recent thinking and applications regarding strategic management of business organizations in the increasingly global and networked knowledge economy. Setting a new benchmark in the field of strategic management literature, the book links advanced new theory in strategic management with practical business illustrations. Joining high-level concepts with business applications, carefully selected articles by world-recognized authors are combined with case studies of world-recognized international businesses (Siemens, DaimlerChrysler, Canon, British Airways, Philips, Xerox, HP, IBM, etc.).

Table of Contents

The necessity for new approaches to corporate strategy in the global network economy.

Fundamental impacts of the global knowledge economy on strategic management.

Traditional approaches to and difficulties in existing strategic management applications and tools.

New business models and multidimensional corporate objectives in the knowledge economy.

New strategic management approaches and processes for innovative business models and corporate capabilities.

New strategic management tools.

Particular types of new strategies and corporate leadership in the knowledge economy.

Strategic management - the challenging road ahead.