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| Strategic Analysis | |
| Recognizing a Firm’s Intellectual Assets: Moving beyond a Firm’s Tangible Resources | |
| Strategic Formulation | |
| Business-Level Strategy: Creating and Sustaining Competitive Advantages | |
| Corporate-Level Strategy: Creating Value through Diversification | |
| International Strategy: Creating Value in Global Markets | |
| Digital Business Strategy: Leveraging Capabilities in a Disruptive Environment | |
| Strategic Implementation | |
| Strategic Control and Corporate Governance | |
| Creating Effective Organizational Designs | |
| Strategic Leadership: Creating a Learning Organization and an Ethical Organization | |
| Managing Innovation and Fostering Corporate Entrepreneurship | |
| Recognizing Opportunities and Creating New Ventures | |
| Case Analysis | |
| Analyzing Strategic Management Cases | |
| Cases | |
| JetBlue Airways | |
| Ford Motor Company in 2004: Entering Second Century of Existence | |
| Starbucks Corporation: Competing in a Global Market | |
| The Skeleton in the Corporate Closet | |
| Green Mountain Coffee Roasters | |
| Pixar | |
| eBay: King of the Online Auction Industry | |
| The Best-Laid Incentive Plans | |
| American Red Cross in 2002 (A) | |
| Yum! Brands, Pizza Hut, and KFC | |
| Crown Cork & Seal in 1989 | |
| Growing for Broke | |
| Dippin’ Dots Ice Cream | |
| Panera Bread Company | |
| Wal-Mart’s Strategy for the 21st Century: Sustaining Dominance | |
| Edward Marshall Boehm, Inc. | |
| McDonald’s | |
| Microsoft’s Battle for the Living room: The Trojan Horse—The Xbox | |
| Schoolhouse Lane Estates 20. Atari and InfoGrames Entertainment SA | |
| FreshDirect | |
| Robin Hood | |
| Johnson & Johnson | |
| General Motors | |
| Heineken | |
| Procter & Gamble | |
| Sun Life Financial: Entering China | |
| The Casino Industry | |
| Yahoo! | |
| Enron: On the Side of the Angels | |
| World Wrestling Entertainment | |
| Zara: Fast Fashion | |
| Kmart–Sears Merger of 2005 | |
| Kroger Company | |
| QVC | |
| Philips versus Matsushita: A New Century, a New Round | |
| Expedited Competition: The Express Delivery Services Industry—UPS, FedEx, DHL, TNT—Differentiated Options | |
| Reader’s Digest: Inform, Enrich, Entertain, and Inspire—Inspire Whom: And for How Much Longer? | |
| Southwest Airlines: How Much Can “LUV” Do? | |
| Toys “R” Us | |
| The Lincoln Electric Company, 1996 | |
| Indexes | |
| Table of Contents provided by Publisher. All Rights Reserved. |
