Strategic Management with PowerWeb and Case TUTOR card

by Thompson, Arthur A., Jr.

• ISBN13: 9780072493955
• ISBN10: 007249395X
• Edition: 13th
• Format: Hardcover
• Copyright: 2002-05-20
• Publisher: MCG

Summary

Thompson and Strickland's, Strategic Management, has always included the most recent research in strategy in a way that students can understand and apply it to business cases and problems. In addition, Thompson offers more coverage of strategy implementation than most other texts, which many instructors think is critical if students are to understand the “how” and not just the “what” and “why”. Thompson’s coverage of Michael Porter’s classic 5-forces model is clearer and more detailed than in other texts, according to reviewers. With this edition the market leader looks better than ever before, offering a new 4-color design, improved writing style, and two new chapters on global and e-commerce strategy.The Thompson and Strickland cases have always been another strong selling point. Over the years, this author team has developed a great network of case authors and is able to select from the cream of the crop. And, having taught the course themselves for many years, they are very experienced in selecting the types of cases that will spark student interest and generate lively classroom discussions. Many of the cases reflect high profile companies, products, and people that students will have heard of, know about from personal experience, or can easily identify with. The new case line-up features an exciting collection of dot.com/New Economy companies. Cases are further selected to highlight other critical types of business and trends, such as non-U.S. companies, globalization, cross-cultural situations, relatively small, entrepreneurial firms, non-profit organizations, and more.

Table of Contents

The Concepts and Techniques of Strategic Management

The Strategic Management Process: An Overview

Establishing Company Direction: Developing a Strategic Vision, Setting Objectives, and Crafting a Strategy

Industry and Competitive Analysis

Evaluating Company Resources and Competitive Capabilities

Strategy and Competitive Advantage

Strategies for Competing in Globalizing Markets

Business Models and Strategies in the Internet Era

Tailoring Strategy to Fit Specific Industry and Company Situations

Strategy and Competitive Advantage in Diversified Companies

Evaluating the Strategies of Diversified Companies

Building Resource Strengths and Organizational Capabilities

Managing the Internal Organization to Promote Better Strategy Execution

Corporate Culture and Leadership--Keys to Effective Strategy Execution

Cases in Strategic Management A Guide to Case Analysis Classificationon

The Manager as Chief Strategy-Maker and Chief Strategy-Implementer

Andrea Jung's Makeover of Avon Products

The Solar Feeder

World Wrestling Federation (A)

Pi Kappa Phi Fraternity

Crafting Strategy in Single-Business Companies

ZAP and the Electric Vehicle Industry

Elan and the Competition Ski Boat Industry

Azalea Seafood and Gumbo Shoppe

Dakota Growers Pasta

Colorado Creative Music

Kentucky Fried Chicken and the Global Fast Food Industry

Competition in the Global Wine Industry: A U.S. Perspective

Robert Mondavi Corporation

Ernest & Julio Gallo Winery

Krispy Kreme Doughnuts

PFS: Daisytek's Growth Strategy

Music on the Internet: Transformation of the Industry by Sony, Amazon.com, MP3.com, and Napster

The Chicagotribune.com

eBay in 2002: The Challenges of Sustained Growth

Nucor Corp. in 2001: Pursuing Growth in a Troubled Steel Industry

FedEx Corporation: Structural Transformation through e-Business

South African Breweries: Achieving Growth in the Global Beer Market

Crafting Strategy in Diversified Companies

Unilever's Acquisition of Slimfast, Ben & Jerry's, and Best Foods

PepsiCo's Acquisition of Quaker Oats

Avid Technology, Inc

Implementing and Executing Strategy

Robin Hood

Moss-Adams, LLP

Perdue Farms, Inc.: Responding to the 21st-Century Challenges

Southwest Airlines, Inc

Gordon Bethune and the Turnaround of Continental Airlines

Conseco's Implementation Strategy for a Web-Based Cash Management System

West Indies Yacht Club Resort

AES Corporation: Values, Culture and Operating Practices at a Global Power Company

Optivus Technology

Ethics

Nike's Dispute with the University of Oregon

Doubleclick, Inc: Gathering Customer Intelligence

Table of Contents provided by Publisher. All Rights Reserved.