Note: Supplemental materials are not guaranteed with Rental or Used book purchases.
Purchase Benefits
What is included with this book?
Part I: Kicking Off Your Strategic Planning Process 7
Chapter 1: What Is Strategic Planning Really? 9
Chapter 2: Why Strategic Planning Works 23
Chapter 3: Getting Set Up for Successful Planning 35
Part II: Determining Your Core DNA and Envisioned Future 53
Chapter 4: Identifying Your Strategic Issues 55
Chapter 5: Focusing on What You Do Best 75
Chapter 6: Developing Your Mission, Values, and Vision 91
Part III: Sizing Up Your Current Situation 111
Chapter 7: Assessing Your Business and Its Capabilities 113
Chapter 8: Seeing Your Business through Your Customers' Eyes 131
Chapter 9: Researching the Market to Find New Customers 147
Chapter 10: Identifying Your Opportunities and Threats 169
Part IV: Mapping Your Organization's Path to the Future 191
Chapter 11: Strategizing for Growth and Sustainability 193
Chapter 12: Establishing Your Strategic Objectives, Goals, and Actions 211
Chapter 13: Putting Your Plan into Action 237
Part V: Living and Breathing Your Plan 261
Chapter 14: Execute, Execute, Execute: Putting Your Plan to Work 263
Chapter 15: Scenario Planning: Answering the What Ifs 283
Chapter 16: Value-Creating Strategies for Entrepreneurial Organizations 295
Chapter 17: Sustainability for the Social Sectors 305
Part VI: The Part of Tens 319
Chapter 18: Ten Tips to Keep Your Strategic Plan from Hitting the Shelf 321
Chapter 19: Ten Ways to Ruin Your Strategy Meetings and How to Avoid Them 325
Chapter 20: Ten Ways to Maintain Momentum in Your Planning Process (And Life) 331
Appendix: About the CD 335
Index 343
The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.