Strategies for Business and Technical Writing

by Harty, Kevin J.

• ISBN13: 9780205741915
• ISBN10: 0205741916
• Edition: 7th
• Format: Paperback
• Copyright: 2010-01-03
• Publisher: Longman

Summary

This unique anthology was created with a simple principle in mind: to offer the best advice from the best sources about the most important issues business and technical writers face every day. Strategies for Business and Technical Writing teaches effective writing for the world of work. Reading selections from seasoned professionals in business, technical, and academic fields provide examples, models, and sound advice for writers at any level. Covering such topics as audience analysis, language use and misuse, writing and revision processes, and the influence of technology on communication in the working world, this book will appeal to both practical-minded students and professionals already working in business, technology, and industry.

Table of Contents

Preface	p. xi
Introduction	p. 1
Process as well as product	p. 5
Using PAFEO Planning	p. 8
The Writing Process	p. 16
Evaluating and Testing as Tou Revise	p. 21
The Project Worksheet for Efficient Writing Management	p. 34
The Composing Process of An Engineer	p. 44
Problems with Language	p. 55
Gobbledygook	p. 58
"What Do You Mean You Don't Like My Style?"	p. 66
Clear Writing Means Clear Thinking Means...	p. 80
University of Wisconsin-Extension Equal Opportunities Program Office and Department of Agricultural Journalism: A Guide to Nonsexist Language	p. 86
International Communication and Language	p. 92
Business and Technical correspondence	p. 117
The Importance of Memos, Letters, and E-mail	p. 120
Making Your Correspondence Get Results	p. 141
"I Have Some Bad News for You"	p. 150
How to Use Bottom-Line Writing in Corporate Communications	p. 154
Reports and other longer documents	p. 165
Audience Analysis: The Problem and a Solution	p. 168
What Experienced Collaborators Say About Collaborative Writing	p. 184
Ten Report Writing Pitfalls: How to Avoid Them	p. 203
A Pixel (Picture) Is Worth a Thousand Words	p. 210
How to Lie with Statistics	p. 222
Strategies of Persuasion	p. 230
Determining the Ethics of Style	p. 242
Resumes and other written materials for a job search	p. 247
Writing Resumes and Letters in the Language of Employers	p. 254
The Basics of a Cover Letter	p. 283
Writing Resumes	p. 298
Resume Formats	p. 304
Follow- Up Letters	p. 315
Acknowledgments	p. 327
Index	p. 331
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