What is included with this book?
David Asch is Pro Vice-Chancellor Strategic Management Planning and Resources at De Montfort University in Leicester. He has writtenover 50 articles and books, including New Economy, New Competition (2001), Managing Strategy (1996) and Financial Planning(1996). He has worked with the senior teams of a range of firms including Cornhill, Ernst and Young Fujitsu/ICL, and Sun Microsystems.
Acknowledgements | viii | ||||
List of Figures and Tables | x | ||||
About the Authors | xi | ||||
Introduction | xiii | ||||
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1 | (22) | |||
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23 | (11) | |||
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34 | (31) | |||
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65 | (27) | |||
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92 | (34) | |||
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126 | (23) | |||
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149 | (34) | |||
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183 | (3) | |||
References | 186 | (11) | |||
Index | 197 |
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