James Maxmin was Chairman and CEO of Volvo-UK, Thorn Home Electronics, and Laura Ashley PLC. He founded the investment company Global Brand Development and is currently a director at Mast Global. Zuboff and Maxmin are married and live in Maine with their two children.
Preface | p. xiii |
Introduction | |
Bridging the Chasm | p. 3 |
Challenge: New People, New Markets | |
Dreaming Economic Revolution | p. 31 |
How Managerial Capitalism Made New People | p. 64 |
The New Society of Individuals | p. 93 |
The Individual as History's Shock Absorber | p. 118 |
The Individuation of Consumption | p. 142 |
Crisis: Old Organizations Meet New People | |
The Transaction Crisis | p. 177 |
Organizational Narcissism: Products, Pyramids, and the Legacy of Contempt | p. 214 |
Rediscovering the End Consumer, Over and Over Again | p. 245 |
Emergence: The New Enterprise Logic | |
The Digital Bridge | p. 289 |
Conceptualizing the New Enterprise Logic: The Metaprinciples of Distributed Capitalism I | p. 318 |
The Inner Workings of the New Enterprise Logic: The Metaprinciples of Distributed Capitalism II | p. 347 |
p. 385 | |
p. 447 | |
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