Television's Imageable Influences The Self-Perception of Young African-Americans

by Cosby, Camille O.

• ISBN13: 9780819195210
• ISBN10: 0819195219
• Format: Hardcover
• Copyright: 1994-08-17
• Publisher: UPA

Summary

The worldwide influence of African-Americans as a major creative and economic force in Western popular culture is well documented. What is less understood is African-Americans' lack of participation in defining how their cultures and media images are projected.
We live in an age when self-esteem is considered a prerequisite for success. How does it feel to view pervasive negative references to your culture on television? What impact would it have on your psyche to see your people constantly portrayed as "the devoted servant," "the chicken and watermelon eater," "the sexual superman," "the natural-born musician," or "the social delinquent," among many other derogatory images? Can we afford to tolerate such ignorance and indifference to the conscious denigration of African-American cultures or any other culture?

Table of Contents

Preface
Acknowledgments
List of Tables
List of Figures
Authors Note
Introduction	p. 1
Review of the Literature	p. 13
Influence of Perception on Human Behavior	p. 13
The Impact of Television Images on How Individuals View Themselves	p. 26
Design of the Study	p. 41
Question 1: What Specific Aspects of Self Are Addressed by Particular Television Imageries of African-Americans?	p. 41
Question 2: What Possible Influences Do Particular Television Imageries Have on Self-Perceptions of Selected Young Adult African-Americans?	p. 43
Presentation and Analysis of the Data	p. 47
Question 1: What Specific Aspects of Self Are Addressed by particular Television Imageries of African-Americans?	p. 48
Question 2: What Possible Influence Do Particular Television Imageries Have on Self-Perceptions of Selected Young Adult African-Americans	p. 64
Summary and Recommendations	p. 125
Appendix A: Nielsen Media Research	p. 143
Appendix B: Judges' Response Sheet	p. 147
Appendix C: Personal History Form and Profiles of Interviewees	p. 151
Bibliography	p. 155
Index	p. 163
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