Theorizing Tourism: Analyzing Iconic Destinations

by Berger,Arthur Asa

• ISBN13: 9781611322354
• ISBN10: 1611322359
• Format: Nonspecific Binding
• Copyright: 2012-11-01
• Publisher: Routledge

Summary

A useful introduction to the critical study of tourism, this brief text applies semiotics and cultural theory to deal with some of our most iconic global destinations. It offers accessible analyses of 18 famous tourist locations. Written in Berger's friendly style, it allows students to critically examine the political, cultural and economic significance of these locales and understand their importance to tourism. Study questions add more pedagogical value to the highly, readable text.

Author Biography

Arthur Asa Berger is professor emeritus of Broadcast and Electronic Communication Arts at San Francisco State University. He has authored or edited more than seventy five books on media, popular culture, social theory, humor, and tourism.

Table of Contents

Acknowledgments	p. 7
Introduction	p. 9
Studying Tourism	p. 12
Making a Semiotic Analysis of Tourist Icons	p. 42
The Taj Mahal, Agra	p. 50
Disneyland, California	p. 56
Bali: An Exotic Disneyland	p. 64
The Ryoan-ji Rock Garden, Kyoto	p. 74
The Eiffel Tower, Paris v.	p. 80
The Las Vegas Strip, Nevada	p. 86
St. Basil's Cathedral, Red Square, Moscow	p. 92
Antarctica	p. 98
Luang Prabang, Laos	p. 106
Guggenheim Museum, Bilbao, Spain	p. 112
Chichen Itza, Mexico	p. 120
Potala Palace, Lhasa, Tibet	p. 126
Masada, Israel	p. 132
The Great Wall of China	p. 138
The Great Pyramid, Giza, Egypt	p. 144
El Escorial, Spain	p. 150
Brasilia, Brazil	p. 154
Angkor Wat, Cambodia	p. 162
Coda	p. 168
Applications and Exercises	p. 174
References	p. 178
About the Author	p. 184
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