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Chapter 1 - Introduction 1
What is a Small Business 5
What is a Corporation 5
Where to orm a orporation 5—6
State by State Incorporation Summary 7—10
Chapter 2 - Pre-Start-up Procedures 11—12
Assignment # 1 Memo of Your Business Model 15
Assignment # 2 Simple Business Plan 16
A Few Thoughts on Strategy 17
Break Even Analysis, Table 1 SBA Cost Estimates Worksheet 19
How to Prepare a Breakeven Analysis 20
Assignment # 3 Memo of Your Federal, State and Local Tax
Responsibilities 23
Typical taxes states may impose on businesses 23
Chapter 3 - Start-up Procedures 27
Assignment # 4 Proof of Name Search 28
Assignment # 5 Trademark Search 30
Assignment # 6 Business Registration 31
Assignment # 7 Shareholders Agreement 33
Federal Tax Identification Number 33
Assignment # 8 Federal Tax ID Number FID IRS
Form SS-4 34
Assignment # 9 Organizational Paperwork, Waiver of Notice 35
Assignment #10 By-Laws 35
Assignment # 11 Record of Minutes 35
Chapter 4 - Leadership and Management 37
Assignment # 12 Number of Staff, Titles and Jobs 38
Assignment # 13 Payroll Log 38
Assignment # 14 Classified Ad for Employee 39
Assignment # 15 Organizational Chart 39
Assignment # 16 Your Management Style Paper
Assignment 39
Thoughts on Leadership 40
Assignment # 17 Finding Operating Space 41
Assignment # 18 Business to Business Banking 41
Assignment # 19 Trade and Professional Societies 42
Chapter 5 - New Business Operations 43
Assignment # 21 Web Strategy 44
Assignment # 22 Office Equipment Needs Memo 45
Assignment # 23 Snow Removal Plan Memo #5 45
Assignment # 24 Accounting & Bookkeeping Memo # 6 47
Assignment # 25 Supplies and Vendors List 50
Assignment # 20 Communications Memo 44
Assignment # 26 Vendor Selection Process 50
Assignment # 27 P&C and Key Man Insurance 50
Assignment # 28 Required Licenses, Fees and
Assessments 50
Assignment # 29 Snack Vendors 50
Chapter 6 - Marketing and Promotion 51
Assignment # 30 Outdoor Signs 52
Assignment # 31 Yellow Page Advertising 52
Assignment #32 Bonus Assignment Multi Channel Marketing 53
Assignment # 33 Social Capital, Volunteer and Civic Service 53
Assignment # 34 Proforma Net Income Statement 54
Assignment # 35 Personal Time Schedule 54
Appendices 59
Sources 161
Index 163
