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9780967162409

Thinking Like an Entrepreneur : How to Make Intelligent Business Decisions That Will Lead to Success in Building and Growing Your Own Company

by
  • ISBN13:

    9780967162409

  • ISBN10:

    0967162408

  • Format: Hardcover
  • Copyright: 1999-09-01
  • Publisher: Lightning Source Inc
  • Purchase Benefits
List Price: $29.95

Summary

Thinking Like An Entrepreneur" teaches you to reason entrepreneurially and to make fundamentally sound business decisions. Whether you contemplate starting a business or are in the process of growing a business already, this book is for you. "Thinking Like An Entrepreneur" helps you make the transition from employee to company founder and successful entrepreneur. Ultimately, this book provides you with the tools to take control of your financial destiny and to pursue your dreams. It teaches you how to think like an entrepreneur. The book discusses Cash Flow; Growing A Business; Intellectual Capital and Bootstrapping; Personality and Business Choice; Risk Shifting and Pursuing Larger Opportunities; The Role of Luck In Business; Buying a Business; Writing A Business Plan; and Supplier and Customer Financing.

Table of Contents

Don't Get Bernoulliedp. 7
You're Not That Far Behind Michael Dellp. 19
Men Are Cheaper Than Gunsp. 29
Intellectual Capital and Bootstrappingp. 39
The Importance of Marginsp. 55
The Need To Generate Good Revenue Per Salep. 67
The Internet and Commercep. 75
Expectation Values and Decision Makingp. 87
Personality and Business Choicep. 99
Long Shots and Diversificationp. 107
Risk-Shifting and Pursuing Larger Opportunitiesp. 111
Cash Flow Versus Earnings and Working Capitalp. 117
Knowing Where the Value Is Created. A Comparison of Programming To CBTp. 125
You Know Enough, But Keep Learning Anywayp. 135
The Role of Luck In Business. The Importance of Getting Started Nowp. 140
An Introduction to the Nature of Compounding, The Time Value of Moneyp. 149
To Incorporate Or Not To Incorporatep. 167
The Definition of Entrepreneur: Bringing Together the Resourcesp. 178
A Lesson From Direct Mail: Test Firstp. 183
Selling Benefits, Savings, "An Image"p. 191
Relationship Marketing: The Cost of Losing Clientsp. 197
Supplier Financing, Customer Financingp. 205
Going It Alone, Consultingp. 213
Virtual Organization, Outsourcingp. 227
The Value of Timep. 233
Buying a Businessp. 239
Writing a Business Planp. 267
Table of Contents provided by Syndetics. All Rights Reserved.

Supplemental Materials

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The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

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