Tourism Discourse Language and Global Mobility

by Thurlow, Crispin; Jaworski, Adam

• ISBN13: 9781403987969
• ISBN10: 1403987963
• Format: Hardcover
• Copyright: 2010-04-15
• Publisher: Palgrave Macmillan

Summary

Tourism Discourseoffers new insights into the role of spoken, written and visual discourse in representating and producing tourism as a global cultural industry. With a view to the interplay between the symbolic and economic orders of global mobility, the book is grounded in empirically-based studies of key tourism genres.

Author Biography

CRISPIN THURLOW is an associate professor of Communication and Adjunct Associate Professor of Linguistics at the University of Washington, Seattle. His books include Talking Adolescence: Perspectives on Communication in the Teenage Years (2005) and, with Adam Jaworski, Semiotic Landscapes: Language, Image, Space (2009) and Language Tourism, Globalization: The Sociolinguistics of Fleeting Relationships (2010). He is Associate Editor for the National Communication Association's Journal of International and Intercultural Communication.
 
ADAM JAWORSKI is a professor at the Centre for Language and Communication Research, Cardiff University, UK. His books include Discourse, Communication and Tourism (2005, with Annette Pritchard), The Discourse Reader (2006) and The New Sociolinguistics Reader (Palgrave Macmillan, 2009) (both with Nik Coupland).

Table of Contents

List of Figures and Tables	p. vi
Acknowledgements	p. viii
Introduction Mediating Global Mobility: Language, Tourism, Globalization	p. 1
Discourses on the Move: The Genres and Symbolic Capital of Tourism
Elite Mobility and Global Lifestyles: Inflight Magazines	p. 19
Borrowed Genres and the Language Market: Trade Signs and Business Cards	p. 49
Transient Identities, New Mobilities: Holiday Postcards	p. 91
Mobilizing Language Ideologies: The Metalinguistic Production of Tourism Discourse
Linguascaping the Exotic: Newspaper Travelogues	p. 129
Language Crossing and Identity Play: Television Holiday Shows	p. 163
The Commodification of Local Linguacultures: Guidebook Glossaries	p. 191
Conclusion Tourism Discourse and Banal Globalization	p. 224
Appendix Summary of Data and Analytic Procedures	p. 238
Notes	p. 247
References	p. 254
Index	p. 274
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