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9780470820223

Tourism Management

by ;
  • ISBN13:

    9780470820223

  • ISBN10:

    0470820225

  • Edition: 4th
  • Format: Paperback
  • Copyright: 2009-11-02
  • Publisher: Wiley

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Supplemental Materials

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Summary

Tourism is increasingly widespread and complex, and sophisticated and adaptive management is therefore required to realise its full potential as a positive and sustainable economic, ecological, social and cultural force. This textbook gives students an introductory exposure to tourism that provides a foundation for further informed engagement with the sector, first in the remainder of their tertiary studies and then in their capacity as managers.

This fourth edition has been updated with recent industry and research developments and retains the thoroughness of content and application that had been established in the previous editions.

The twelve chapters in this book have been carefully arranged so that together they constitute a logical and sequential introductory tourism management subject that can be delivered over the course of a normal university semester.

Table of Contents

Preface.

Acknowledgements.

Real-world examples at a glance.

CHAPTER 1 Introduction to tourism management.

CHAPTER 2 The tourism system.

CHAPTER 3 The evolution and growth of tourism.

CHAPTER 4 Destinations.

CHAPTER 5 The tourism product.

CHAPTER 6 Tourist markets.

CHAPTER 7 Tourism marketing.

CHAPTER 8 Economic impacts of tourism.

CHAPTER 9 Sociocultural and environmental impacts of tourism.

CHAPTER 10 Destination development.

CHAPTER 11 Sustainable tourism.

CHAPTER 12 Tourism research.

Appendix 1.

Appendix 2.

Appendix 3.

References.

Index.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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