Trans-Forming a College: The Story of a Little-Known College's Strategic Climb to National Distinction

by Keller, George

• ISBN13: 9780801879890
• ISBN10: 0801879892
• Format: Hardcover
• Copyright: 2004-09-30
• Publisher: Johns Hopkins Univ Pr

Summary

Forty years ago, North Carolina's Elon College was struggling to attract students and remain solvent. Today Elon enrolls students from 46 states and 40 foreign countries. Since 1988, it has erected a new library, student center, football stadium, fitness center, and science facilities on its 500-acre campus. The number of applications has risen 40 percent since 1995, and SAT scores of incoming students have improved by 98 points. Elon has emerged as one of America's most desirable colleges. How did this transformation happen? What can other colleges and universities learn from Elon's remarkable turnaround? Taking a new approach to the study of higher education, George Keller examines the decisions made by Elon's administration, trustees, and faculty to transform a school with a limited endowment into a top regional university. Using Elon as a case study, Keller sheds light on high-stakes competition among America's colleges and universities -- where losers face contraction or closure and winners gain money, talented students, and top faculty.

Author Biography

George Keller is a former chair of the graduate program in higher education studies at the University of Pennsylvania.

Table of Contents

Up from the ashes	p. 1
New leader, new initiatives	p. 29
Student life and pleasures	p. 41
Elevating the academics	p. 57
Financing the rise	p. 76
The fruits and ironies of success	p. 88
Analysis of an ascent	p. 98
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