The Truth About Trust in Business: How to Enrich the Bottom Line, Improve Retention, and Build Valuable Relationships for Success

by Hall, Vanessa

• ISBN13: 9781934572177
• ISBN10: 1934572179
• Format: Hardcover
• Copyright: 2009-07-01
• Publisher: Emerald Book Co

Summary

Can You Be Trusted?

Author Biography

Vanessa Hall is an international author and speaker whose work emulates her life. Her business, Entente, which is French for Understanding and Good Relationships, is focused on building trust back into the business world, into homes and communities around the world. She has worked with some of Australia's largest organizations, speaks at conferences around the world, and has a team of accredited consultants.

Table of Contents

Introduction	p. 1
Trust 101-A Review of the Basics
Let's Define Trust	p. 9
The Trust Model	p. 13
Expectations	p. 23
Needs	p. 33
Promises	p. 41
Constructing an ENP Wall	p. 51
How to Identify Trust	p. 65
Types of Trust	p. 73
Trust in the Workplace-Case Studies
Why Trust in Business?	p. 89
Trust in Ella Bache	p. 91
The "Fantastic" Trust Story	p. 97
Assessing Trustworthiness-In People, Companies, and Products and Services
Who Can You Trust?	p. 111
Trust in Leadership	p. 129
Trust in People Management	p. 157
Trust in Marketing and Branding	p. 181
Trust in Sales	p. 203
Trust in Customer Service	p. 223
Trust in Compliance and Governance	p. 243
Conclusion	p. 263
About the Author	p. 265
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