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9780201622362

Turn Signals Are The Facial Expressions Of Automobiles

by
  • ISBN13:

    9780201622362

  • ISBN10:

    020162236X

  • Format: Paperback
  • Copyright: 1993-05-21
  • Publisher: Basic Books
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Supplemental Materials

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Summary

From water faucets and airplane cockpits to the concept of "real time" and the future of memory, this wide-ranging tour through technology provides a new understanding of how the gadgets that surround us affect our lives. Donald Norman explores the plight of humans living in a world ruled by a technology that seems to exist for its own sake, oblivious to the needs of the people who create it.Turn Signalsis an intelligent, whimsical, curmudgeonly look at our love/hate relationship with machines, as well as a persuasive call for the humanization of modern design.

Author Biography

Donald A. Norman is Professor of Computer Science at Northwestern University, a former “Apple Fellow,” and a partner in the Nielsen Norman Group Consulting Firm, which consults with corporations on design. He is the author of a number of books on design, including Emotional Design and the best-selling The Design of Everyday Things. He lives in Northbrook, Illinois and Palo Alto, California.

Supplemental Materials

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