Clinton O. Longenecker is the Stranahan Professor of Leadership and Organizational Excellence in the College of Business Administration at the University of Toledo. He is a frequent speaker, corporate consultant, and media source, and was chosen as Entrepreneur of the Year by Ernst & Young in 2004.
Greg R. Papp is president of Cube Culture Corporation, a consulting firm specializing in performance improvement. He was formerly controller of Aeroquip-Vickers Corporation.
Timothy C. Stansfield is president of IET, Inc., a manufacturing consulting firm that has worked with 1400 manufacturing plants over 20 years. Tim was selected as Entrepreneur of the Year by Ernst & Young.
Foreword | p. xi |
Prologue: Speed and Execution Are the Keys to Success | p. 1 |
The Two-Minute Drill Mind-Set: Eight Winning Principles Business Leaders Can Learn from the Great Game of Football | p. 16 |
Football Example: UT vs. Pitt, 2003 | |
Business Example: Problems with Six Sigma | |
You Are the Quarterback: Leading Your Organization to Improve | p. 39 |
Football Example: Broncos vs. Browns, 1987 | |
Business Example: Poor leadership at a distribution center | |
Know the Score and Define Winning: How Is Your Organization Really Performing, and What Do You Really Want to Achieve? | p. 67 |
Football Example: USC vs. Notre Dame, 2005 | |
Business Example: Improving new product delivery time and quality | |
Create Your Scouting Report and Game-Day Match-Ups: Identify Potential Opponents to Change | p. 91 |
Football Example: Dolphins vs. Jets, 1994 | |
Business Example: Improving a company's price-quoting system | |
Create an Extreme Focus and a Sense of Urgency: A Plan for Implementing Rapid Change | p. 113 |
Football Example: Patriots vs. Panthers, 2004 Super Bowl | |
Business Example: Natural gas shortage crisis | |
Develop Your Winning Two-Minute Drill Package: Get the Right Players on the Field and Take Ownership of the Plan | p. 135 |
Football Example: 4:9ers vs. Bengals, 1989 Super Bowl | |
Business Example: TMS Engineering | |
Snap the Ball and Execute the Right Plays: Execution Is Critical to Improvement | p. 161 |
Football Example: Titans vs. Rams, 2000 Super Bowl | |
Business Example: CTSK Industries' cost-cutting measures | |
Close Out the Game, Then Celebrate: Don't Reward "Victory" Until You See Truly Lasting Success | p. 191 |
Football Example: Kentucky vs. LSU, 2002 | |
Business Example: Kingswood Valley Healthcare | |
Conduct a Postgame Press Conference and Analysis: Review Your Successes So That You and Others Can Do Even Better in the Future | p. 215 |
Football Example: Indianapolis Colt postgame press conference (after playing New York Jets), 2006 | |
Business Example: Tri-X Corporation | |
Epilogue: Winning Is Better Than Losing | p. 239 |
Endnotes | p. 251 |
Acknowledgments | p. 255 |
About the Authors | p. 257 |
Index | p. 261 |
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