Ultimate Survival Guide for the New Music Industry : A Handbook for Hell

by Justin Goldberg

• ISBN13: 9781580650489
• ISBN10: 1580650481
• Format: Trade Paper
• Copyright: 2004-01-01
• Publisher: Lone Eagle

Summary

Using his sense of humour and unbelievable industry anecdotes ranging from Jewel and Celine Dion to Jeff Buckley, author Justin Goldberg delivers the truth about today's deeply tangled music business and tells musicians, songwriters and anyone interested in music about the way it really works 'behind the music'. The book features dozens of exclusive, insider interviews with today's top label and music publishing company presidents, A&R executives, attorneys, publicists, managers, agents, music supervisors, composers and legendary artists and songwriters such as Diane Warren, Willie Nelson, Bob Weir and Martin Sexton. The interviews each target key issues for discussion and instruction, providing the reader with a step-by-step guide to creating a successful career in the industry. In addition, the book includes the critically acclaimed All Access Passport System CD-ROM (Mac and PC) providing hundreds of pages of business forms designed to protect the interests of songwriters, performers and independent labels. The CD-ROM contains current, detailed contact information for record companies, radio stations, music publications and other needed industry professionals.

Author Biography

Justin Goldberg is a 15-year veteran of the music industry and has held executive positions with Sony Music, Laundry Room Records, Tonos, Riffage and The Online Music Channel. A well known advocate for independent artists. He is currently the CEO of indie911.com and Label Services Network

Table of Contents

Acknowledgements	ix
A Brief Editorial Note	xvii
Welcome to the Machine	1	(15)
reality bites
The Enclosed CD-ROM	16	(3)
your weapon for war
Do Not Pass Go: What You Need to Know to Begin	19	(47)
what the industry looks like now: a brief history of time
Today's Shifting Industry Landscape: Business as Unusual
An Interview with Attorney Fred Davis, Founding Partner of Davis, Shapiro, Lewit, Montone & Hayes	31	(5)
What's the Deal?: The Many Hats of Today's Music Attorney
Some Basics with Attorney Pam Klein of Serling, Rooks, & Ferrera	36	(5)
Today's Shifting Industry Landscape: Managing the Future
An Interview with Jordan Berliant, General Manager of 10th Street Entertainment (formerly The Left Bank Organization)	41	(6)
Today's Shifting Industry Landscape: Pay for Play
A Conversation with Agent Nikki Wheeler of United Talent Agency	47	(3)
The CFO of Your Enterprise: The Business Manager
An Interview with Bruce Kolbrenner, of Kolbrenner, Pagano & Schroder	50	(7)
New Technology Allows Free Trading of Music, Circa 1968
Mickey Hart and Bob Weir Weigh In on File-sharing	57	(9)
The Zen of A&R	66	(159)
the process and psychology of getting signed
Talent Shopping 101: Your Online Package	74	(21)
Say Goodnight, the Party's Over: It's All About the Hits, Baby (Well, at Least Three of Them, Please)
Some Words with Marshall Altman of Columbia Records	95	(8)
Bidding War Notes & Other Words of Wisdom
An Interview with Rodel Delfin of Hits magazine	103	(4)
Talent Shopping 101: Your Offline Package	107	(9)
Playing the Demo Game
An Interview with Gary Savelson of demodiaries.com	116	(2)
How to Win Friends and Influence Consumers
An Interview with Chris Standring, Artist and King of the Email Newsletter	118	(2)
Honey, I Shrunk the Kid's Interest in Pop Music! DVDs Versus CDs
An Interview with Jason Markey of Immortal Records	120	(6)
Reading the Tea Leaves of Your Career
An Interview with David Bendeth, President of Type A Records	126	(12)
Signed, Sealed, Delivered I'm Yours
Signing Stories: Michelle Branch	138	(4)
Signing Stories: Ben Folds	142	(3)
Signing Stories: Blackalicious	145	(5)
Lots of Little Firemen
The Case Against Lawyers Doing A&R	150	(10)
Recording Agreement Basics: Now and Zen	160	(6)
Mechanical Royalty Caps
Ed Shapiro Explains It All	166	(5)
Competing with Free: Evolving Record Company Business Models
A Conversation with Fred Goldring, Founding Partner of Goldring, Hertz & Lichtenstein	171	(4)
A Fundamental Disconnect: Music, Technology, Royalties and Congress (And Why None of Them Are Friends)
An Interview with Christian Castle of Akin, Gump, Strauss, Hauer, and Feld	175	(4)
Imposter Bees and Blouses at the Bottom of the Drawer
A Conversation with Ron Fair, President of A&M Records	179	(13)
Music, Meet Bling-Bling: How the Music Publishing Game Has (and Hasn't) Changed
An Interview with Scott Francis, President of BMG Music Publishing	192	(10)
The Traditionalist: Peeking Into Today's Song Market
A Conversation with Jim Vellutato, Senior Director of Creative Affairs for Sony Music Publishing	202	(4)
Talent Acquisition & The By Any Means Necessary Department
EMI's Harry Poloner Does Some Explaining	206	(6)
Rock'n Writing
An Interview with Jason Markey of Immortal Records	212	(2)
ASCAP versus BMI: What It All Means (Round 1)
An Interview with Sue Devine of ASCAP	214	(7)
ASCAP versus BMI: What It All Means (Round 2)
An Interview with Charlie Feldman of BMI	221	(4)
Not Getting Signed	225	(44)
a blessing in disguise?
Your Basic Guide to Creating One Sheets	240	(6)
The All-Holy Marketing Plan Template	246	(6)
A Focus on Relationships (Everything You Need to Know About Publicity Is in this Interview!)
A Conversation with Publicist Alisse Kingsley	252	(8)
Filling a Niche: How Kurt Deutsch Turned a Love of the Stage into an Indie that Matters
An Interview with Kurt Deutsch of Sh-K-Boom Records	260	(5)
Mission Critical: Distribution
An Interview with Recording Artist Phil Roy	265	(4)
Radio Rules	269	(33)
An Idiot's Guide to Radio Formats, Crossover Hits & 'Tweeners
An Interview with Big 3 Entertainment's David Leach	270	(6)
Proactive vs. Reactive: How the U.S. Differs from the International Music Industry
A Conversation with Sat Bisla of Clear Channel Communications A&R Network	276	(5)
SXSW
A Conversation with Niki Rowling of the Austin Music Foundation	281	(5)
``Look, Ma, We're Huge in Europe!'' Everything You Need to Know About How Grassroots Networking Can Put You on Tour in Europe
An Interview with Greg Sarfaty of Stewboss	286	(6)
Road Rules
On the Road Again with Willie Nelson & Family	292	(6)
On the Bus Again with Willie Nelson & Family
An Interview with Road Manager David Andersen and Lana Nelson	298	(4)
Those Golden Words: Film & TV	302	(24)
Sync Into Cash
An Interview with BMG Music Publishing's Ron Broitman	304	(6)
What Music Supervisors Really Do All Day
An Interview with Maureen Crowe, Senior VP of Music, MGM	310	(5)
TV Can Break You (In a Good Way)
An Interview with Music Supervisor Kevin Edelman	315	(5)
Yo! Represent! Representing Composers for Film and Television
An Interview with Rich Jacobellis of First Artists Management	320	(3)
The Label Man from Planet Chyron
A Conversation with Kevin Weaver of Lava Records	323	(3)
Career Calamities: When the Ship Hits the Fan	326	(11)
How to Get Dropped with Manners and Grace (And Live to Rise & Rock Again)
A Conversation with Guy Garvey of V2's Elbow	327	(5)
From Burlap to Cashmere and From Faith to Doubt: When Managers Manage to Take the Money
A Conversation with Artist Josh Zandman	332	(5)
Financial Management for Creative Geniuses	337	(7)
(and the ``budgetarily challenged'')
With My Mind On My Money and My Money On My Mind: The CFO of Your Enterprise
Bruce Kolbrenner, Business Manager, Tells Us More	340	(4)
Creative Confidential	344	(1)
Don't Make Business, Make Music
Examining the Nature of Creativity in Today's Business with Cycle Lieberman	344	(4)
Coming to Work Every Day and Other Magical Techniques for Writing Megahit Songs
A Chat with Diane Warren	348