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About This Book
Understanding Business: 2024 Release
Understanding Business, written by William G. Nickels, Jim McHugh, and Susan McHugh, is a comprehensive textbook designed for introductory business courses. It's a go-to resource for students and educators alike, offering a detailed exploration of business principles and meeting scope and sequence requirements for typical introductory business courses.
Who Uses It?
Primarily, this book is used by students and instructors in introductory business courses at the college and university levels. It's also a valuable resource for anyone interested in understanding the basics of business, including professionals looking to refresh their knowledge or expand their understanding of business principles.
History and Editions
The 2024 release of Understanding Business has been updated to address user feedback, incorporating the latest research and discussions on business practices. This edition includes detailed updates on business strategies, market trends, and ethical considerations. It also includes a wealth of examples with detailed, conceptual explanations, building a strong foundation in the material before asking students to apply what they've learned.
Author and Other Works
William G. Nickels is a renowned author in the field of business education. He has written several textbooks that are widely used in introductory business courses. Jim McHugh and Susan McHugh are also experienced authors who bring their expertise in business to the text, ensuring that it remains current and relevant.
Key Features
- Comprehensive Coverage: The book covers core concepts in business, including detailed explanations and examples.
- Diversity and Representation: The text reflects the diversity within the discipline and across cultures and communities.
- Updated Research: The 2024 edition includes detailed updates on business strategies and market trends.
- Technology Integration: The book is complemented by McGraw Hill Connect, which includes interactive features such as quizzes, case studies, and assessment tools.
- Accessibility: McGraw Hill prioritizes accessibility, adhering to WCAG AA guidelines to ensure that the content is accessible to all students.
Detailed Information
ISBNs and Formats
- Textbook (Rental Edition): ISBN-13: 9781266645150
- eTextbook: Available through VitalSource (ISBN: 9781264249527)
- Hardcover: Available through McGraw Hill (ISBN: 9781266645150)
- Rental Options: Various rental durations available from different retailers
Publication Details
- Publisher: McGraw-Hill Higher Education
- Publication Date: January 23, 2024
- Number of Pages: Not specified
- Language: English
- Item Weight: Not specified
- Dimensions: Not specified
Other Editions and Formats
- Understanding Business The Core: ISBN 9781266645150 (available at over 30 bookstores)
- Understanding Business: 2024 Release (RRMCG): ISBN: 9781266645150 (available in hardcover and BryteWave formats)
Related ISBNs:
- Understanding Business The Core: ISBN 9781266645150
- Understanding Business: 2024 Release (RRMCG): ISBN: 9781266645150
This detailed information section provides a quick reference for all the available formats and sources for Understanding Business, making it easier to find and access the book in the preferred format.
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Additional Resources
For more information about the accessibility features and support resources available for Understanding Business, please visit the McGraw Hill accessibility page or contact them at accessibility@mheducation.com. Additionally, eCampus.com offers rental options for this textbook, providing students with flexible and cost-effective access to the material they need to succeed.
