Veterinary Practice Management Secrets

by Catanzaro, Thomas E.; Seibert, Philip

• ISBN13: 9781560534006
• ISBN10: 1560534001
• Format: Paperback
• Copyright: 2000-06-01
• Publisher: Elsevier Science Health Science div

Summary

This textbook is presented in an engaging question-and-answer format that is the hallmark of The Secrets Series®. It offers the nuts and bolts necessary to help veterinarians effectively manage a practice, open a new business, lead employees, and focus on clients. Topics covered include marketing, staffing, regulatory matters, computerization, and customer service. The authors have based their careers on counseling veterinary practice owners, and they have visited over 2000 such establishments.

Table of Contents

Preface	v
Introduction	1	(8)
Starting Your Practice	9	(34)
Your New Clinic	9	(3)
Location - Location - Location	12	(2)
Financing Your Dream	14	(1)
Leasehold Versus Free-Standing	15	(1)
Budgeting	16	(3)
Computerization	19	(10)
Equipment and Inventory	29	(1)
Safety Always!	30	(1)
Early Staffing	31	(4)
The Front Door Must Swing	35	(1)
Marketing or Client Education?	36	(7)
Human Resources	43	(18)
Recruitment of the Right Staff	43	(2)
Motivation Versus Incentives	45	(3)
Creativity and Innovation	48	(3)
Discipline Matters	51	(1)
Policy Manuals	52	(1)
Training Issues	53	(2)
Setting Up the Schedule	55	(1)
Millennium Management	56	(5)
Staff Training and Orientation	61	(10)
Regulatory Matters	71	(24)
Health and Safety	71	(18)
Controlled Substances	89	(3)
Litigation Concerns	92	(3)
Rights of Employed	95	(4)
Associates' Evaluation of Jobs	95	(1)
Doctor Contracts	96	(1)
Benefits Packages	97	(2)
Ancillary Services	99	(6)
Boarding	99	(1)
Grooming	100	(1)
Pet Boutiques and Photography	101	(1)
Expanded Patient Services	102	(3)
Growing Beyond One Doctor	105	(8)
Finding an Associate	105	(1)
Work and Play Well With Others	106	(1)
Expanding the Team	106	(4)
Fees and Valuing Healthcare	110	(3)
Client/Customers Services (Smart Marketing)	113	(14)
Client Versus Customer	113	(1)
Longer Hours or Better Scheduling	113	(1)
Price Shoppers	114	(1)
Making the Front Door Swing	115	(2)
Wellness Procedures	117	(4)
Marketing Perspectives	121	(6)
Succession Planning	127	(4)
Separation of Assets & Resources	127	(1)
Slowing down Your Life---Not Your Practice	128	(1)
Passing On the Healthcare Team Leadership	128	(1)
Retirement Concerns	129	(2)
And Then There Is Tomorrow	131	(4)
Friends and Family Are Forever	131	(1)
It's All In the Balance	132	(1)
Efficacy, Efficiency, and Effectiveness	132	(3)
Appendix A Veterinary Management Sound Bites for Success	135	(6)
Appendix B Glossary of Terms	141	(8)
Appendix C Staff Training & Orientation Forms	149	(10)
Appendix D Reading List	159	(4)
Index	163