Wedding Planning and Management : Consultancy for Diverse Clients

by Daniels; Maggie

• ISBN13: 9780750682336
• ISBN10: 0750682337
• Edition: 1st
• Format: Nonspecific Binding
• Copyright: 2011-07-15
• Publisher: Routledge

Summary

While wedding planners are readily available, no comprehensive academic text written for the purposes of preparing future event managers and wedding consultants is available. This book is proposed to fill a gap in the events management literature. Each chapter would include: 1) an organized discussion of theory and practice, 2) a Management in Action case study; 3) a Research Roundtable text; 4) a Weddings around the World cultural discussion; and 5) worksheets, checklists and additional resources. * The first textbook on wedding consulting, with pedagogical features like introduction of theory, illustration through case studies, worksheets, checklists * Places wedding planning and management into a larger events management context * Provides practical resources and best practices for wedding consulting

Table of Contents

List of Case Studies

List of Figures

List of Tables

Preface

Acknowledgments

About the Authors

About the Photographer

Foundations

Role and Scope of Wedding Consultancy

Market estimates Titles, packages and roles

The organization of the book

References

Weddings, Culture and Religion

Socialization for marriage

Mate selection

Pre-wedding rituals

Wedding customs

Changes in identity

References

History and Hegemony

What is hegemony?

Hegemony and marriage

Hegemony and weddings

A balance of power

References

The Mediated Construction of Weddings

Invented traditions

Celebrity weddings

Portrayal of weddings in film

Reality television

The internet

References

The Changing Family, Law and Politics

Female workforce dynamics

The missing male

Cohabitation and divorce

Same-sex relationships and unions

Intercultural and interfaith marriages

References

Weddings and Consumerism

The urge to consume

The quest for perfection

Sponsored weddings

Anti-consumptive and conservationist weddings

References

Tourism and Destination

Weddings

Visiting friends and relatives tourism

Honeymoon travel

Destination weddings

References

Practice

Wedding Timelines

Research Design Coordination

Legal issues

Confirmation and details

Implementation

Wrap-up and evaluation

Consultant checklist

References

Wedding Budgets

Wedding budget categories

Budget summaries

Consultant checklist

References

Determining the Vision

Vision determination

Wedding themes

Destinations and sites

Consultant checklist

References

Food, Beverage and the Wedding Cake

Food and beverage

The wedding cake

Consultant checklist

References

Wedding Attire and the Bridal Party

Bridal attire

Menswear

Cultural traditions

The wedding party

Wardrobe malfunctions

Consultant checklist

References

The Ceremony

The celebrant

Readings and vows

Exchange of rings and special artifacts

The ceremony program

Guidelines and policies

Consultant checklist

References

Floral DTcor

Recipients and locations

Selecting flowers

Centerpieces and other decorative elements

Installation and removal

Consultant checklist

References

Photography

Movement from film to digital photography

Two primary styles of photography

Album design and trends

Consultant checklist

Music and Entertainment

Ceremony music and entertainment

Cocktail hour music and entertainment

Reception music and entertainment

Consultant checklist

References

Rentals and Site Layout

Tents Tables, chairs, linens and tableware

Lighting

Outdoor considerations

Site layout

Consultant checklist

References

Stationery Elements and Etiquette

Save-the-date notices

Invitations Calligraphy

Ceremony programs

Seating stationery Menus

Personalized napkins, boxes, bags and matches

Wedding announcements

Thank-you notes

Consultant checklist

References

Transportation Getting started

Transportation to the ceremony venue

Transportation from the ceremony to the reception

Transportation from the reception to the final destination

Transportation costs and final

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