What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services Using Outcome-Driven Innovation to Create Breakthrough Products and Services book cover, ISBN 9781265877521

What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services Using Outcome-Driven Innovation to Create Breakthrough Products and Services

by Ulwick, Anthony
  • ISBN13: 9781265877521
  • ISBN10: 1265877521
  • Additional ISBN(s): 9780071408677
  • Format: Paperback
  • Copyright: 2023-06-20
  • Publisher: MCGRAW HILL
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