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9780684834139

What Losing Taught Me About Winning

by ;
  • ISBN13:

    9780684834139

  • ISBN10:

    0684834138

  • Format: Hardcover
  • Copyright: 1997-09-01
  • Publisher: Simon & Schuster
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List Price: $23.00

Summary

In this must-have book for all small businesses and home entrepreneurs, football great Fran Tarkenton presents inspirational lessons and practical advice that can turn anyone's business or home office into a huge success.

Author Biography

Fran Tarkenton played in the NFL for eighteen seasons and has founded and built twelve highly successful companies. A consultant to numerous Fortune 500 firms, he lives in Atlanta, Georgia. Wes Smith is a national correspondent for the Chicago Tribune and lives in Bloomington, Indiana.

Table of Contents

ACKNOWLEDGMENTS 7(4)
1 ALL OF MY HEROES ARE ENTREPRENEURS
11(22)
2 THE SKILLS IT TAKES
33(26)
3 DEVELOPING OSP
59(17)
4 WHAT SUITS YOU?
76(25)
5 SCRAMBLING AT START-UP
101(16)
6 CASH POOR, MONEY SMART
117(23)
7 MARKETING LEVERAGE
140(23)
8 TEAM INC.
163(22)
9 REALITY CHECK
185(18)
10 WHAT LOSING TAUGHT ME ABOUT WINNING
203(17)
11 THE BUSINESS OF CREATING VALUE
220(19)
INDEX 239

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

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