When Core Values Are Strategic How the Basic Values of Procter & Gamble Transformed Leadership at Fortune 500 Companies

by Tocquigny, Rick

• ISBN13: 9780132905336
• ISBN10: 0132905337
• Edition: 1st
• Format: Hardcover
• Copyright: 2012-01-12
• Publisher: Ft Pr

Summary

What do legendary leaders from Disney, GE, GM, J&J, Boeing, eBay, Microsoft, Intel, Time Warner, LensCrafters, Chiquita, Walmart, Pepsi, and Saatchi & Saatchi have in common? They all learned the critical importance of values as managers at Procter & Gamble. And, since departing for leadership roles elsewhere, they’ve all remained members of the P&G Alumni Network. Now you can share the powerful lessons they learned at P&G. The P&G Alumni Network's When Core Values Are Strategicoffers no-nonsense insights into why values really are so important, and practical ways to propagate, strengthen, and act on them. Bringing together contributions from influential P&G alumni worldwide, it offers a legacy to future leaders across organizations of every type and size. Discover why core values are timely, universal, and the secret to long term success on both financial and other metrics& how top CEOs were shaped at P&G to make historic change in energy, aviation, technology, government, transportation, entertainment, healthcare, consumer packaged goods, and other industries& how to build a learning culture that increases shareholder value&why values and marketing initiatives are inseparable, and much more. This book will be an inspiration and practical resource to emerging leaders in organizations of every size and type, in every field or industry.

Author Biography

Rick Tocquign y is a nationally known author, radio/podcast talk show host, and CEO of Artbeat of America, publisher of the Life Lessons book series, The Transformed Traveler, and Gracefully Yours greeting cards. He serves as the Chair of the P&G Alumni Network Publishing and Speakers Bureau. His Life Lessons network has been instrumental in changing the pattern of communication within companies and communities. Rick and his wife Carla live in Lafayette, Colorado. Their two daughters, Heather and Jennifer, are both in the entertainment industry and residing in Southern California. Learn more at www.artbeatofamerica.com or email [e-mail].

Andy Butcher is an award-winning journalist and author. A former newspaper reporter and media director for an international non-profit, he currently edits a national trade publication.

Table of Contents

Foreword	p. vii
Acknowledgments	p. x
About the Authors	p. xii
Preface	p. xiii
Sustaining Industry Leadership
	p. 3
	p. 5
	p. 11
	p. 17
	p. 23
	p. 29
Applying Core Values for Capability
	p. 39
	p. 47
	p. 51
	p. 57
	p. 63
	p. 67
	p. 73
Core Values and Teamwork
	p. 81
	p. 87
	p. 93
	p. 99
	p. 105
	p. 113
	p. 117
Core Values Drive Vision
	p. 125
	p. 131
	p. 137
	p. 143
	p. 147
	p. 153
Doing the Right Thing
	p. 161
	p. 167
	p. 173
	p. 179
	p. 183
Changing Lives
	p. 193
	p. 199
	p. 205
	p. 211
	p. 217
Epilogue	p. 223
Appendix	p. 227
Table of Contents provided by Ingram. All Rights Reserved.