Steve Coomber writes for the Times, CEO Journal, The Edge, Finance Director Europe, European CEO, World Finance and a variety of other publications.
He is author of Branding, and co-author of Bottled for Business The Less Gassy Guide To Entrepreneurship, Architects of the Business Revolution, The Career Adventurer's Fieldbook. He has worked on many other business books including The Complete CEO, The FT Guide to Business Travel, The Management Century, The Ultimate Book of Business Brands, The FT Handbook of Management, Business: The Ultimate Resource etc.
Why you Should Buy This Book | |
Preface | |
Acknowledgements | |
Dedication | |
So You Want to Be an Entrepreneur? | |
Introduction | |
Dreaming big Dreams | |
Your Passion - What are you willing to do for the rest of your life? | |
The Entrepreneur Test - Is Starting A Business Right For You? | |
Check your entrepreneurial quotient with our fun quiz | |
Mentor Session | |
Introduction to Entrepreneurship | |
Introduction | |
Top ten ways to answer the ultimate question - do I want to become an entrepreneur? | |
What is an entrepreneur? | |
Research into entrepreneurs | |
The top ten traits successful entrepreneurs | |
Lessons | |
Mentor Session | |
Entrepreneurs Uncovered | |
Top ten myths about entrepreneurs | |
What makes people become an entrepreneur? | |
Are you feeling like an entrepreneur yet? | |
Lessons | |
Mentor Session | |
entrepreneurial Lifestyle | |
What's life like being an entrepreneur? | |
Ten great things about being an entrepreneur | |
The story of an entrepreneurial beginning | |
Lessons | |
Mentor Session | |
Deconstructing You | |
Taking a personal inventory and assessing your current resources | |
Audit your business history and abilities | |
Management skills evaluation | |
Personality evaluation | |
Accomplishments | |
Your health position | |
What interests you in life? | |
What about your family and network? | |
Have you considered the ideal lifestyle for you? | |
Mentor Session | |
Deconstructing You | |
What's your personal motivation? | |
A story about finding your personal mission | |
Vision, Purpose and personal mission statement..Identifying personal criteria that will fit your new business | |
It's not all about the 'money' or being a 'millionaire'.Make an 'I want' list | |
Mentor Session | |
Is It Really For Me?Getting over the fear of starting out | |
Anyone can become an entrepreneur | |
Making the transition from the corporate world | |
You can be an 'geriatrereneur' when you are over 55 too | |
Top ten excuses for not becoming an entrepreneur | |
Finding the courage to go for it | |
Lessons | |
Take the 'rocking chair' test before you give up on your dream | |
Mentor Session | |
Make Sure You Take Your Loved Ones With You | |
Achieving a life of balance | |
Getting the balance right at home | |
Your friends and family | |
Your circle of influence | |
Mentor Session | |
Are You Ready to Be an Entrepreneur? | |
So what are your answers to the ultimate question - do you want to be entrepreneur? | |
Top ten ways to answer the ultimate question- do I want to become an entrepreneur? | |
Epilogue | |
Answer Key | |
Index | |
Table of Contents provided by Publisher. All Rights Reserved. |
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