rent-now

Rent More, Save More! Use code: ECRENTAL

5% off 1 book, 7% off 2 books, 10% off 3+ books

9783110238181

Windows to the Mind

by ;
  • ISBN13:

    9783110238181

  • ISBN10:

    3110238187

  • Format: Hardcover
  • Copyright: 2011-01-01
  • Publisher: Mouton De Gruyter

Note: Supplemental materials are not guaranteed with Rental or Used book purchases.

Purchase Benefits

  • Free Shipping Icon Free Shipping On Orders Over $35!
    Your order must be $35 or more to qualify for free economy shipping. Bulk sales, PO's, Marketplace items, eBooks and apparel do not qualify for this offer.
  • eCampus.com Logo Get Rewarded for Ordering Your Textbooks! Enroll Now
List Price: $196.00 Save up to $63.70
  • Rent Book $132.30
    Add to Cart Free Shipping Icon Free Shipping

    TERM
    PRICE
    DUE
    SPECIAL ORDER: 1-2 WEEKS
    *This item is part of an exclusive publisher rental program and requires an additional convenience fee. This fee will be reflected in the shopping cart.

How To: Textbook Rental

Looking to rent a book? Rent Windows to the Mind [ISBN: 9783110238181] for the semester, quarter, and short term or search our site for other textbooks by Handl, Sandra; Schmid, Hans-Jorg. Renting a textbook can save you up to 90% from the cost of buying.

Summary

Focusing on a wide range of linguistic structures, the articles in this volume explore the explanatory potential of two of the most influential cognitive-linguistic theories, conceptual metaphor and metonymy theory and conceptual blending theory. Whether enthusiastic or critical in their stance, the contributors seek to enhance our understanding of how conventional as well as creative ways of thinking influence our language and vice versa.

Table of Contents

List of contributorsp. vii
Introductionp. 1
Metaphor and metonymy: Fundamental issues
Methodological issues in conceptual metaphor theoryp. 23
The structure of metaphor and idiom semantics (a cognitive approach)p. 41
Why focus on target domains? The importance of domain knowledge in children's understanding of metaphorsp. 63
Salience and the conventionality of metonymiesp. 85
Metaphor and metonymy: Usage-based investigations
The role of metaphor scenarios in disease management discourses: Foot and mouth disease and avian influenzap. 115
ôOvertö vs. ôcovertö cultural variance in metaphor usage: 'Europe' vs. Malta and the EU-membership debatep. 143
Examining conceptual metaphor models through lexical frequency patterns: A case study of U.S. presidential speechesp. 167
Metaphor, Constructional ambiguity and the causative resultativesp. 185
Conceptual blending
Conceptual blending, relevance and novel N+N-compoundsp. 219
Blending and creativity in metaphorical compounds: A diachronic investigationp. 247
Reference points in adjective-noun conceptual integration networksp. 269
Conceptual blending, evaluation and common ground: George W. Bush and Saddam as friend or foe?p. 291
Indexp. 311
Table of Contents provided by Ingram. All Rights Reserved.

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.

Rewards Program