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9780761920144

Qualitative Methods in Management Research

by
  • ISBN13:

    9780761920144

  • ISBN10:

    0761920145

  • Edition: 2nd
  • Format: Paperback
  • Copyright: 1999-11-10
  • Publisher: Sage Publications, Inc

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Summary

In the Second Edition of this bestselling book Evert Gummesson presents a fresh approach to case study research. Stressing the need for involved rather than detached researchers, Gummesson links quality assessment of case study research to current total quality management thinking and proposes the concept of management action science - where the researcher is both actor and student - as the most advanced and rewarding approach to research. The book is written in an easy-to-read personal style and is laden with examples from academic research, real-world practice and management consultancy.

Table of Contents

List of Figures and Tables
vii
Foreword ix
John Van Maanen
Preface xi
Qualitative Research in Management
1(24)
Achieving Access to Management Reality
25(32)
Taking Off and Landing: The Route From Preunderstanding to Understanding
57(26)
Case Study Research
83(74)
Quality of Academic Research and Management Consultancy
157(50)
A Management Action Science Paradigm
207(18)
References 225(14)
Index 239(10)
About the Author 249

Supplemental Materials

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