Too often, leadership teams struggle with physician involvement in quality and service initiatives. The failure to engage and involve physicians early in change efforts can significantly slow implementation in both the hospital and clinic environment. Engaging Physicians, by Dr. Stephen C. Beeson, shares a tested, staged approach to bringing these critical leaders on board.

Foreword	p. i
Dedication	p. v
Introduction	p. vii
Create and Communicate Organizational Vision and Goals	p. 1
Creating an Effective Organizational Vision
Communicating an Organizational Vision to Physicians
Using the Organizational Vision as a Marketing Platform
Selecting Organizational Goals that Support the Execution of a Vision
Creating Physician Support of Organizational Goals
Leadership Development and Accountability for Performance	p. 23
Creating Effective Leaders Using Leadership Development
Using Leader Accountability to Create Organizational Results
Cascading Organizational Goals to Individual Leaders
Using Leader Performance to Create Leader Credibility Among the Medical Staff
Applying Individual Accountability Model to Physician Leaders
Establishing Physician Confidence and Trust	p. 45
Using Effective Physician Orientation to Set the Stage to Physician Partnership
Surveying Physicians
Assembling a Physician Satisfaction Team
Communicating Organizational Responsiveness
Rounding on Physicians
Establishing Effective Nurse/Physician Communication
Best Practices to Create Physician Confidence and Trust in the Organization
Building Physician Leadership	p. 81
Selecting Effective Physician Leaders
Recruiting Physician Leaders
Selecting Physician Champions
Defining the Role of the Physician Champion
Effective Coaching by a Physician Champion
Developing a Contract with a Physician Champion
Training Physicians	p. 111
Using Physician Training to Create Physician Success and High Organizational Performance
Creating Physician Buy-in
Creating a Burning Platform for Change
Training Physicians in Service Fundamentals ("AIDET")
Training Physicians in Patient Communication Using an Electronic Health Record
Physician Measurement and Balanced Scorecards	p. 149
Determining Who to Measure
Principles of Reporting Performance to Physicians
Using Performance Reporting to Change Physician Behaviors
Physician Performance Measures in Outpatient, Inpatient, and Emergency Room Environments
Assembling Physician Scorecards
Implementing Physician Behavioral Standards	p. 183
Sequencing the Physician Behavioral Standards Rollout
Content of Physician Behavioral Standards
Using a Code of Conduct to Change Physician Behavior
Managing the Disruptive Physician	p. 197
Defining Disruptive Physician Behavior
The Profile of the Disruptive Physician
The Impact of the Disruptive Physician
Stratifying Disruptive Behavior as Singular vs. Recurrent
Using Effective Communication Techniques with Disruptive Physicians
Disruptive Physician Help and Organizational Re-entry
Recognizing Physicians	p. 217
The Importance of Frequent and Effective Recognition of Physicians
Physician Recognition Best Practices
The Physician Engagement Leader Checklist	p. 227
The Heart of Change	p. 241
Bibliography	p. 245
Resources	p. 249
Acknowledgments	p. 255
About	p. 257
Index	p. 259
Table of Contents provided by Ingram. All Rights Reserved.

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Engaging Physicians: A Manual to Physician Partnership

9780984079407

0984079408

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