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9780833031341

Intelligent Giving : Insights and Strategies for Higher Education Donors

by ; ; ;
  • ISBN13:

    9780833031341

  • ISBN10:

    0833031341

  • Format: Paperback
  • Copyright: 2002-04-01
  • Publisher: Natl Book Network

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Supplemental Materials

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Table of Contents

Preface iii
Executive Summary vii
Introduction
1(8)
Who Are Higher Education's Major Donors and What Motivates Them?
3(1)
Why Donors Need More Information
4(1)
What This Book Is, and How It Can Help
5(4)
Understanding the U.S. Higher Education System
9(28)
Origins and History of Higher Education
10(3)
Governance: Who's in Charge?
13(3)
Finances: Who Pays for What?
16(8)
Norms and Values: What Does It All Mean?
24(2)
Understanding Today's Students: Who Are They and What Do They Care About?
26(2)
Making Sense of the Complexity: The Carnegie Classification System
28(9)
Fundraising Inside the Ivory Tower
37(12)
Basic Fundraising Programs
37(2)
The Principal Players
39(4)
Major Gift Fundraising
43(6)
The What, How, and When of Giving
49(18)
What to Fund?
49(7)
Funding Programs in the Present or in Perpetuity?
56(2)
When to Give---Now or Later?
58(3)
What You Can Buy---Recognition and Access, but Not Influence
61(6)
Selected Giving Strategies
67(10)
The Loyal Alum
68(1)
The Philanthropic Angel
69(2)
The Alum with an Agenda
71(3)
The Social Entrepreneur
74(3)
Conclusion
77(10)
The Intelligent Donor's Coda
77(1)
You Have an Opportunity to Make Your Gift Count
78(1)
Appendix
A. Additional Resources for Donors
79(6)
B. Interview Protocol
85(2)
Bibliography 87

Supplemental Materials

What is included with this book?

The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.

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