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What is included with this book?
| Overview of Media Careers | |
| The Media Fields | |
| Occupational Statistics | |
| Career Categories | |
| Broadcasting | |
| Motion Picture and Video Industries | |
| Advertising and Public Relations | |
| Print, Magazine, and Photojournalism | |
| The Written Word | |
| Newspapers | |
| Magazines | |
| Editorial Employment Sectors in Print | |
| The Editorial Staff | |
| Related Editorial Positions | |
| Non-Editorial Employment Sectors in Print | |
| Audio and Radio | |
| The Evolution of Radio | |
| The Traditional Radio Industry | |
| Employment Opportunities in Radio | |
| On-Air and Production | |
| News | |
| Sales and Support | |
| Audio Positions That Complement Video | |
| The Music Recording Industry | |
| Television and Broadcast Video | |
| The Dominance of Television | |
| Television Markets | |
| The Networks | |
| Salaries and Job Expectations | |
| Television Station Positions | |
| Employment Forecasts | |
| News | |
| Sales and Traffic | |
| Production | |
| Engineering | |
| Corporate and Non-Broadcast Media | |
| Media for Specific Audiences | |
| In-House Media Groups | |
| Corporate Production | |
| Production Designations and Descriptions | |
| Motion Pictures | |
| The Motion Picture Industry | |
| Feature Film Production | |
| Commercial Production | |
| Music Video Production | |
| Production Designations and Descriptions | |
| New Media | |
| The Growth of New Media | |
| Television | |
| Radio | |
| Motion Pictures | |
| Portable and Wireless Technologies | |
| Video Games | |
| Production Designations and Descriptions | |
| Advertising and Public Relations | |
| Careers in Advertising and Public Relations | |
| Advertising | |
| Public Relations | |
| Job Outlook | |
| Occupational Designations and Descriptions | |
| Educational Media | |
| Interconnecting Mass Media and Education | |
| Undergraduate Programs | |
| Graduate Programs | |
| Terminal and Non-Terminal Degrees | |
| Positions at Colleges and Universities | |
| Positions at Middle and High Schools | |
| Distance Learning and Access Channels | |
| Portfolio Development | |
| Competition in the Job Market | |
| Portfolios | |
| The Resume | |
| The Cover Letter | |
| The Video Demo Tape | |
| The Slate and Contact Information | |
| Video Samples for the Demo Tape | |
| Writing Samples | |
| The Audio Demo Tape | |
| Tearsheets and Campaigns | |
| Submitting the Portfolio | |
| State Websites | |
| Employment Websites | |
| Collegiate Media Organizations | |
| Table of Contents provided by Publisher. All Rights Reserved. |
The New copy of this book will include any supplemental materials advertised. Please check the title of the book to determine if it should include any access cards, study guides, lab manuals, CDs, etc.
The Used, Rental and eBook copies of this book are not guaranteed to include any supplemental materials. Typically, only the book itself is included. This is true even if the title states it includes any access cards, study guides, lab manuals, CDs, etc.
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