Inside the Publishing Revolution : The Adobe Story

Tech journalist Pamela Pfiffner explores the rich history behind the modern publishing revolution, as seen through the lens of one of its most important players. In the past 20 years, Adobe Systems has become synonymous with great design tools, and the company's impact on how we work in publishing, graphic arts, and on the Web is unmatched. Join Pfiffner on a colorful journey from the roots of the desktop publishing revolution through the rise of the Web and interactive design. Along the way, you'll witness the birth and evolution of PostScript, the explosion of the Photoshop market, the realization of the paperless office, and other events that have shaped the way we communicate.Inside the Publishing Revolutionis not one of those dull historical tomes you know and loathe from high school. Pfiffner packs its pages with lively, insightful interviews with world-class designers and illustrators, as well as personal insights and recollections from John Warnock, Chuck Geschke, Jonathan Seybold, and other publishing luminaries. Richly illustrated and beautifully designed, the book features galleries of historically significant work by leading artists and rare photographs from the Adobe archives. For added perspective, Pfiffner walks you through an illustrated timeline of the publishing revolution. As with history, the final chapter of the Adobe story remains to be written, so the book ends with an eye toward the future: an exclusive overview of the company's vision of publishing in the next decade.

Pamela Pfiffner's publishing career encompasses print, Web, and television. As a reporter and editor for MacWEEK, she covered electronic publishing from its inception. She has been editor-in-chief of MacUser and Publish, working to extend the magazines' brands to the Internet. She joined the launch team of TechTV to start its dynamic-media Web site. In 1999, she launched Creativepro.com as an independent portal for creative professionals. Co-author of How Desktop Publishing Works, Pfiffner has taught journalism at U.C. Berkeley and now teaches at Portland State University.